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BizReport | Mobile Marketing December 24, 2012

How shoppers are engaging via mobile

Mobile has effectively changed the holiday shopping scene. New data outlines how shoppers have engaged with mobile, and how that is changing how retailers distribute product information and savings.... >>

BizReport | Mobile Marketing December 23, 2012

How to improve mobile options in the New Year

The Christmas holiday is here and that is putting new light on how brands will compete in 2013. Mobile is one space that is ripe for a better shopping experience, and with more than $35 billion spent online over the... >>

BizReport | Mobile Marketing December 21, 2012

How mobile is impacting the 2012 holidays

As the online shopping totals have pushed to record-breaking numbers, so, too have mobile numbers. But, rather than completing purchases on mobile shoppers are using mobile to improve their in-store experience.... >>

BizReport | Mobile Marketing December 10, 2012

Retailers: How to improve your mobile space

With more shoppers hitting the online space this holiday season, retailers are looking for better ways to engage. Mobile is one area where some improvement can be made to customer engagement. Here's how:... >>

BizReport | Ecommerce October 31, 2012

Tapjoy: M-Commerce to grow 300% by 2015

Mobile is predicted to have a big impact on holiday shopping for 2012, but the bigger picture shows sharp increases in mobile spending over the next three years. According to new data out from Tapjoy mobile commerce (US) could increase... >>

BizReport | Ecommerce October 29, 2012

Study: Shoppers hitting stores earlier, doing more research

One trend that may help online merchants this year: the mobile trend. According to a recent study from Google and Ipsos OTX shoppers are hitting stores, both online and offline, early this year. And while they're shopping they're also doing... >>

BizReport | Mobile Marketing October 26, 2012

Litle: Mobile sweet spot under $100

When it comes to mobile purchasing new data out from Litle & Co. shows where the sweet spot is - and it may be a little cheaper than many merchants thought. According to the data the best pricing for goods... >>

BizReport | Ecommerce October 18, 2012

Study: How email is engaging shopper groups

Nearly every household in America (97%) are now receiving email messages from retailers and brands. Most have opted in to receive messages about certain products or product categories. This is a good thing for retailers. A new study from Listrak... >>

BizReport | Mobile Marketing October 18, 2012

Placecast release links cards, alerts

Mobile marketers are getting another link to their customers. Placecast has released the patented Card-Linked ShopAlerts, a platform set up to send alerts to mobile devices when shoppers reach a geo-fenced area. Sound familiar? Here's the difference: the brand or... >>

BizReport | Ecommerce October 11, 2012

Study: Overall holiday spending to plateau but online to soar

When it comes to how consumers will spend their cash this holiday season, it looks like most will be pushing more dollars into online stores. According to new data from MarketLive and the e-tailing group overall holiday spending will see... >>

BizReport | Mobile Marketing October 09, 2012

Starbucks to enable mobile 'digital tip'

Mobile continues to play a major role for the Starbucks coffee chain. Recent announcements prove its success and reveal how the company plans to further expand their mobile offering. ... >>

BizReport | Social Marketing September 25, 2012

LocalResponse: For social shoppers it's a Saturday thing

When it comes to shopping in the social space, Saturdays hold many shoppers' hearts. According to new data from LocalResponse the bulk of social shopping check-ins come on Saturdays (25%) at 2pm ET - at least for shoppers in the... >>

BizReport | Mobile Marketing September 14, 2012

New tools to help SMBs create more streamlined shopping experience

The launch of Apple's Passbook mobile payment tool and a new offering from Monetate are likely to help merchants large and small better engage shoppers - in store and online.... >>

BizReport | Ecommerce September 13, 2012

ShopKeep POS integrates Dwolla, LevelUp to give retailers a hand

A new integration from ShopKeep POS may keep the counter-clutter down at some retailers. This week, ShopKeep integrated the Dwolla and LevelUp mobile payments options into its iPad POS system - another sign that mobile payments are growing in popularity... >>

BizReport | Mobile Marketing August 20, 2012

Top 3 tips for integrating mobile POS

As more shoppers go online to find deals, retailers are looking for more ways to use online effectiveness - shorter lines, no waiting, coupon options - to engage shoppers once they are through physical store doors. One way is in... >>

BizReport | Ecommerce August 17, 2012

Poll: Parents some of most engaged mobiles

When it comes to mobile devices, busier people may be the most engaged. According to a new poll from Harris Interactive and Placecast, parents are some of the most active mobile users. This is fitting since parents can be found... >>

BizReport | Mobile Marketing July 31, 2012

Hipcricket: Mobile shoppers buying because of mobile ads

New data out from Hipcricket indicates mobile shoppers may be highly influenced by targeted, mobile ads. More than half of smartphone owners, finds the research, have made a purchase after seeing a targeted mobile ad.... >>

BizReport | Research July 30, 2012

Greystripe: Mobile shoppers more valuable than in-store

While in-store shoppers are easier to 'see', when it comes to the value of shoppers new data from Greystripe indicates those unseen mobile shoppers may be more valuable to brands than those who aren't interacting through mobile. These shoppers, finds... >>

BizReport | Mobile Marketing July 26, 2012

Smartphones to surpass feature phones by year's end

But you don't know anyone who is still operating on a feature phone? They are out there, but maybe not for long. According to new data from comScore almost half of feature phone owners who switched devices in April switched... >>

BizReport | Mobile Marketing July 23, 2012

Mobile a game-changer for eBay

eBay and PayPal mobile will each transact $10 billion this year, according to the online auction website's latest earnings figures, making it a game-changer for the firm. ... >>

BizReport | Mobile Marketing July 17, 2012

IAB reveals ad receptiveness by tablet, smartphone users

Research shows that users of tablets and smartphones are tolerate of mobile advertising. New research by the Interactive Advertising Bureau digs deeper to reveal how receptiveness to advertising varies by device. ... >>

BizReport | Ecommerce July 10, 2012

Motorola Solutions: Better in-store experience makes for better sales

This should come as no surprise to most retailers but experience makes the sale, for many consumers. In-store experience, online experience. The simpler it is for a shopper to find a product and make a purchase the more likely they... >>

BizReport | Mobile Marketing June 27, 2012

Placecast, Billeo releases offer mobile, online payment options

Mobile wallets aren't new but they are starting to hit a new stride as shoppers around the globe become accustomed to doing more with mobile devices. The same can be said of online payment processors. New releases this week from... >>

BizReport | Ecommerce June 27, 2012

4 Questions with nFluence's Henry Lawson

Just a short time ago the dealBoard app upgraded into the m:commerce space, promising to put all of consumers' daily deal offers into a single place - much simpler to deal with. But not only is the app changing how... >>

BizReport | Ecommerce June 12, 2012

Ecommerce trending up finds report

New data out from Alibaba credits the Queen's Jubilee and the little show called Downton Abbey for re-energizing global ecommerce. Not that ecommerce was lagging pre-trends, but Alibaba has noticed a surge in global searches for all things British over... >>

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