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BizReport | Ecommerce October 09, 2013

How mobile is impacting in-store purchasing

Around the world, mobile devices are making more appearances in-store, and not just so consumers can answer a call. According to new data out from GfK about one-third of global citizens are now using cellphones in-store to research products while... >>

BizReport | Mobile Marketing October 02, 2013

JiWire release to add value to mobile commerce

New this week from JiWire, a release that pushes location to mobile indices, adding value to mobile ad budgets. The JiWire Location Conversation Index (LCI) measures whether mobile users served an ad later visited a store location, giving retail brands... >>

BizReport | Mobile Marketing October 01, 2013

Adyen: Mobile commerce skyrocketing

Retailers, get those mobile campaigns shined and ready for the 2013 Holiday Shopping Season. According to new data out from Adyen, mobile purchases have skyrocketed, increasing more than one-quarter higher between Q2 and Q3 2013.... >>

BizReport | Mobile Marketing September 24, 2013

Mobile customers want to share, really

Mobile customers aren't just hoping to find deals to their favored retailers, in many cases, these shoppers are willing to share location data so that the brand can more readily find them. That is the takeaway from a new report... >>

BizReport | Mobile Marketing July 29, 2013

Xtify, Usablenet partnership pushes personalization into mobile

In the mobile space, personalization may be of greater importance than...well, just about anything. Studies have shown that mobile users look for coupons/offers, local businesses and information because they have an immediate need for that information. A new partnership between... >>

BizReport | Mobile Marketing June 12, 2013

Top 3 tips for SMB mobile optimization

Small businesses are great at incorporating new marketing efforts, just look at the social space. But where mobile is concerned, many SMBs continue to lag behind their larger counterparts, many because of the costs associated with mobile optimization.... >>

BizReport | Mobile Marketing May 28, 2013

Swirl release turns mobile into shopping companion

Technology continues to make it simpler for shoppers to find the items they want in record time - whether shopping in store or via mobile device. A new resource from Swirl adds another layer to the customer experience for in-store... >>

BizReport | Mobile Marketing May 16, 2013

Platform pushes mobile integration as mobile use soars

New data out from Millennial Media underlines the importance of mobile to an overall advertising strategy. Meanwhile, an upgrade out for the Leaf platform takes mobile devices farther into ecommerce circles.... >>

BizReport | Mobile Marketing May 07, 2013

Arbitron: U.K. smartphone users spend most time with mcommerce apps

U.K. smartphone users are much more active users of mcommerce apps than their counterparts in Europe and America, according to a new report released by Arbitron this week. ... >>

BizReport | Ecommerce April 30, 2013

Mobile is mommy's little helper

A new survey from Alliance Data Retail Services adds more weight to previous research that shows many Moms are tapping into their mobile device for help juggling their busy lives. ... >>

BizReport | Ecommerce April 18, 2013

Report: Shoppers cutting back as economy improves

The economy may be stronger in 2013 than it was in 2008, but don't tell consumers that. New data out from Deloitte indicates that shoppers are holding on to the frugal attitudes of 2008, even though the economic worries have... >>

BizReport | Mobile Marketing April 12, 2013

How brands can improve the app experience

Mobile apps can be a huge selling point for brands - from people looking up product information in-store or comparison shopping in-store and finding a better price online. But if the app doesn't engage, it is wasted space. Here's how... >>

BizReport | Mobile Marketing April 08, 2013

Get Satisfaction upgrades platform

An upgrade to the Get Satisfaction platform should help online businesses push higher levels of engagement through the online experience. Through the platform online brands can now offer simpler on-site search, 'related' information and navigation and can offer categorized information.... >>

BizReport | Research March 28, 2013

How to improve click to call campaigns

According to data from the Google Playbook, 67% of shoppers are now researching online and making purchases in-store. Mobile ads are helping some shoppers find the right buy, but for some brands there is a disconnect between mobile ad units... >>

BizReport | Advertising March 22, 2013

Two SMB offerings launch online

This week two new small business tools released into the online space, both set up to enhance the local, small business approach.... >>

BizReport | Mobile Marketing February 28, 2013

Shoppers swayed to spend by mobile connectivity

When it comes to where shoppers are headed this weekend, the mobile options within a store are a bigger factor than many retailers realize. According to new data out from JiWire most bricks-and-mortar shoppers (80%) are swayed by in-store WiFi... >>

BizReport | Ecommerce February 14, 2013

Mobiles reaching out via Cyberville this Valentine's Day

This Valentine's Day look for more love-minded consumers to reach out and touch someone - thanks to the mobile space. No, we don't just mean texting or calling. They'll also be sending e-cards to loved ones or looking to the... >>

BizReport | Ecommerce February 13, 2013

How ecommerce will change retailers 2013

Ecommerce showed strong growth through 2012, ending the year at more than $186 billion spent online. While the bulk of that spending was for digital content/subscriptions, apparel, consumer electronics and even furnishings are seeing more ecommerce growth. Here's what retailers... >>

BizReport | Mobile Marketing January 07, 2013

Optimize retail for mobile finds study

When it comes to retail therapy, a new study out from Latitude finds enhancing the mobile experience may be the best therapeutic option. According to the report enhancing the shopping experience on mobile devices is helping shoppers to more deeply... >>

BizReport | Research January 02, 2013

Survey: Shoppers looking to mobile for deals

More than $30 billion was spent online over the 2012 holiday season, and a bulk of that shopping was done via mobile. Most shoppers continue to finalize online buys via laptop or desktop computer, but a growing number are using... >>

BizReport | Mobile Marketing December 24, 2012

How shoppers are engaging via mobile

Mobile has effectively changed the holiday shopping scene. New data outlines how shoppers have engaged with mobile, and how that is changing how retailers distribute product information and savings.... >>

BizReport | Mobile Marketing December 23, 2012

How to improve mobile options in the New Year

The Christmas holiday is here and that is putting new light on how brands will compete in 2013. Mobile is one space that is ripe for a better shopping experience, and with more than $35 billion spent online over the... >>

BizReport | Mobile Marketing December 21, 2012

How mobile is impacting the 2012 holidays

As the online shopping totals have pushed to record-breaking numbers, so, too have mobile numbers. But, rather than completing purchases on mobile shoppers are using mobile to improve their in-store experience.... >>

BizReport | Mobile Marketing December 10, 2012

Retailers: How to improve your mobile space

With more shoppers hitting the online space this holiday season, retailers are looking for better ways to engage. Mobile is one area where some improvement can be made to customer engagement. Here's how:... >>

BizReport | Ecommerce October 31, 2012

Tapjoy: M-Commerce to grow 300% by 2015

Mobile is predicted to have a big impact on holiday shopping for 2012, but the bigger picture shows sharp increases in mobile spending over the next three years. According to new data out from Tapjoy mobile commerce (US) could increase... >>

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