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BizReport | Mobile Marketing April 19, 2016

Report: Entertainment leading app revenue

Mobile consumers like to be entertained. That's one of the big takeaways from new AppAnnie data which indicates entertainment and music continue to lead app revenue. The biggest growth area in entertainment is from streaming video apps. ... >>

BizReport | Mobile Marketing March 15, 2016

Expert: MCommerce trends to watch

Mobile commerce should be on retailers' radar, according to one expert. With strong growth through the 2015 holiday season, m:commerce is expected to have a strong showing throughout 2016. Here are three trends retailers should follow. ... >>

BizReport | Mobile Marketing March 06, 2016

Report: Mobile high on retailers' list

Look for more in the mobile space where retailers are concerned. That is the takeaway from new RetailMeNot data, which finds nearly all (87%) of retailers plan to increase their mobile strategy over the next year. ... >>

BizReport | Mobile Marketing February 24, 2016

New studies underline mobile's importance

Two new reports underline the importance of mobile devices not only for shoppers, but for retailers and other brands. ... >>

BizReport | Mobile Marketing February 23, 2016

Survey: Mobile experience falling short

The digital experience is becoming more and more important, but according to one new survey a growing number of consumers are finding their mobile experience is not living up to their expectations. Just how important is 'experience'? Very, find the... >>

BizReport | Mobile Marketing February 18, 2016

Survey: Mobile commerce driven by multiple devices

While online purchases are made via computer, it turns out part of the push for mobile purchasing is that multiple devices can be used. That's the takeaway from new Criteo data which indicates nearly half (40%) of ecommerce transactions involve... >>

BizReport | Mobile Marketing February 16, 2016

Expert: How mobile is changing couponing

Time spent on mobile devices is increasing dramatically - in fact, 2015 was the first year in which media consumption on mobile eclipsed desktop. The consumer's ability to consume content on smartphones creates a new marketing channel for retailers that... >>

BizReport | Mobile Marketing February 04, 2016

How mobile is changing retail

Retailers need mobile. It is a fact we learned through the 2015 holiday season, yet still many retailers are stuck in 2013 where mobile was a nice feature, but an unnecessary one. One expert explains how mobile continues to change... >>

BizReport | Ecommerce January 28, 2016

Report: Timeliness key for ecommerce

With more than $56 billion spent online during the 2015 holidays, it's a simple thing to say that consumers continue to make the switch to online shopping. But, according to new data from Bizrate Insights, a division of Connexity, stumbling... >>

BizReport | Mobile Marketing January 15, 2016

Expert: Look for more mobile in 2016

Billions of dollars were spent online during the 2015 holiday season, and the dollars associated with mobile showed significant growth. According to one expert, retailers can expect that mobile growth to continue. Here's how brands can ensure they are ready.... >>

BizReport | Mobile Marketing January 14, 2016

Mobile Web vs. Mobile App: Which is right for you?

As companies try to better monetize the online space, the debate over mobile apps vs. mobile browsers is heating up. Three experts weigh in on the biggest challenges - and solutions - for the mobile space. ... >>

BizReport | Mobile Marketing January 12, 2016

How to engage mobile shoppers

Mobile shoppers are notoriously 'in the moment' shoppers. They're in a store looking for a specific product or they've purchased a new device and want peripherals that aren't available in a store. But, that doesn't mean mobile shoppers are easy... >>

BizReport | Mobile Marketing January 06, 2016

Expert: Make mobile frictionless, personal

Mobile is expected to make a huge impact on brands' revenue numbers throughout 2016. Is your mobile strategy ready? It may not be, but one expert explains how to make mobile more frictionless and personal so brands can succeed. ... >>

BizReport | Mobile Marketing January 05, 2016

Flurry: Phablets key to 2015 mobile successes

Looking back at 2015 two things are clear: mobile was important and ecommerce showed strength. But mobile, according to data released this morning from Flurry, was the true king in 2015, with app use increasing more than 55%, and overall... >>

BizReport | Mobile Marketing December 31, 2015

Top 3 mobile challenges

Mobile web. Mobile apps. Is one better than the other? Most of consumers' time on mobile is spent in apps, but when they choose to buy products they continue to buy via browser windows, and many continue to find apps... >>

BizReport | Mobile Marketing December 30, 2015

Forecast: MComm to skyrocket in 2016

If the 2015 holiday season has shown us just one thing it is that mobile commerce is taking off. And, according to one forecast, the m:commerce trend will continue to skyrocket into 2016. ... >>

BizReport | Mobile Marketing December 28, 2015

Expert: Mobile security to be focus in 2016

As mobile use continues to expand, security in the mobile space is becoming more important. Here is how one expert believes mobile and security will change in 2016. ... >>

BizReport | Ecommerce December 23, 2015

Prediction: Ecommerce to exceed 10% of retail sales in 2016

If the 2015 holiday season has shown one thing it is that shoppers are becoming more and more comfortable not only with online shopping, but with mobile shopping. There have been several $1 billion shopping days since Thanksgiving Day in... >>

BizReport | Mobile Marketing December 18, 2015

Expert: Mobile to change retail

Ecommerce, MCommerce, Social Commerce...the ways for shoppers to find and purchase items continues to increase. One expert believes mobile will be a big player in how shoppers buy in 2016. Here are five trends to watch: ... >>

BizReport | Ecommerce December 16, 2015

Green Monday revenue up 15%

Ecommerce is going strong this holiday, with record setting days on Thanksgiving, Black Friday and Cyber Monday. Two new reports break down the sales. ... >>

BizReport | Mobile Marketing December 16, 2015

Expert: Mobile to specialize

In the ever-changing mobile space, one expert believes specialization will be the next big trend. Here's what mobile brands should prep for in 2016. ... >>

BizReport | Mobile Marketing December 03, 2015

Reports: Mobile key to Cyber Week success

From Thanksgiving Day through Cyber Monday mobile was the push behind a large number of online purchases. That's the takeaway from several new reports. First, iovation research indicates that more people used mobile devices to shop during Cyber Week than... >>

BizReport | Mobile Marketing November 30, 2015

Expert: What will drive mobile in 2016

Mobile is shaping up to be a big part of 2016. One expert outlines how mobile will drive business next year - and how brands can take advantage. ... >>

BizReport | Ecommerce November 23, 2015

Reports: Millennials look at Thanksgiving differently

While many Americans will be busy Thanksgiving Day roasting turkey and preparing cranberry sauce and pies, one demographic may...not. According to one new report, Millennials are approaching Thanksgiving day quite differently than other demographics. ... >>

BizReport | Mobile Marketing November 10, 2015

Mobile trends to watch into 2016

Mobile is important now, but moving into 2016, mobile is set to become an even greater tool for businesses to use. One expert explains why. ... >>

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