Tag Results

7 Tag Results

Pagination:

7 result(s) displayed (1 - 7):

BizReport | Mobile Marketing June 27, 2017

Study: Video must be mobile optimized

When it comes to video, mobile optimization is crucial. That's a key takeaway from new Mighteor research, which found that most (77%) of those watching mobile video have stopped viewing if the content 'didn't look good' on their mobile device.... >>

BizReport | Mobile Marketing June 26, 2017

Study: Despite growth, mobile video still a challenge

While most consumers are now watching at least some video content on their mobile device(s), brands and advertisers continue to struggle with the medium. That's a key takeaway from new YouAppi data, which shows nearly half (44%) say their top... >>

BizReport | Mobile Marketing April 21, 2017

Expert IDs trends to watch in mobile video

More viewers are turning to mobile devices to catch not only first-run programming from hubs like Netflix and Hulu, but to catch up on past episodes from traditional networks, and to find new content from YouTubers. One expert identifies trends... >>

BizReport | Research archives July 12, 2013

Video pushing consumer interest, releases to help brands connect

New data out from Ooyala, covering the first quarter of 2013, indicates that more and more video is pushing through mobile devices. According to the Global Video Index (Q1 2013) the mobile/tablet share of video views increased by 19% through... >>

BizReport | Blogs & Content archives June 27, 2013

Tapjoy: Small screen influencing big screen viewing

The top shows at the box office aren't just getting those high grossing numbers from PC-based users or word of mouth. According to one new report, even smaller screens are influencing how movie watchers pick their flicks. ... >>

BizReport | Mobile Marketing May 23, 2013

Survey: Friends, not search, pushing mobile video

Think mobile search is the best way to spread that new video clip? Think again. According to new data out today from Harris Interactive and Telly, friends are actually pushing more video content than search queries. ... >>

BizReport | Viral Marketing November 14, 2012

Reports: Mobile video pushing higher engagement

When it comes to online and mobile video, long form content is quickly gaining ground. While short, user generated clips on sites like YouTube continue to make up the bulk of content viewed, new data shows long-form (streaming movies, TV... >>