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Three new releases in the online and mobile space are set up to help brands reach more local and mobile consumers while maintaining a brand-safe presence in the mobile space.... >>
The uptake of home computers was huge in the 1980s and 1990s, but the uptake of mobile has been even bigger. According to data out from AdTruth more than half (56%) of US adults now have a smartphone; those users... >>
While mobile devices continue to fly off the shelves, more consumers are now looking for all-in-one devices like the iPad or the Samsung Galaxy rather than Kindle and it's tablet spinoff Kindle Fire. That, according to new data out in... >>
A new offering out today promises to connect sales with customers more quickly than has been possible in the past. From ClearSlide, the Connect platform uses mobile to connect sales people with in-market consumers instantly.... >>
A new release to the cloud may offer businesses a better mobile solution. Called CloudOn, the platform offers document creation, sharing and editing options specific to Android-based smartphones. ... >>
comScore is expanding its mobile measuring options to include results across platforms. While the mobile space is growing quickly, it is important that brands know not only how people are reacting via PC or mobile screens but how ads and... >>
As mobile becomes more important for the consumer base, it is also pushing more advertisers to invest in the space. However, most brands want analytics and trends so they get the biggest bang for the mobile advertising buck. That's where... >>
Through a new release from Mindflash businesses can now take presentations and employee trainings mobile, making it simpler for employees to engage whether in-office or across the country. Mindflash makes this kind of content available to mobile through and iPad... >>
A new addition to the mobile space is set up to help mobile marketers create custom segments for campaigns. From AudienceScience, the Gateway platform combines first- and third-party mobile data to create audience segments for use within mobile ads. The... >>
Small businesses need to be in the mobile space but many mobile businesses simply don't have the time to properly 'do' mobile. A new app from ReachLocal may help by managing mobile leads and tracking campaign results so that the... >>
The mobile space is heating up the summer of 2012. With new apps for content consumption, new ways to pay for goods and services and new ways to engage and sell through the mobile space, retailers and content creators are... >>
A recent forecast from Gartner predicts that the mobile app market will be worth $25 billion by 2015 as more consumers hit the mobile space. For brands to make the most of this they need to know how those people... >>
New releases in the mobile and online space may improve advertisers' ability to reach the right audience at the right time. ... >>
Add a few new tools to your mobile campaign prep. This week mobile affiliate network Moolah Media is launching their Mobile 3.0 Suite, with tools for apps and the mobile web for app developers and publishers. Meanwhile, mediaFORGE is now... >>
Augme has released Ad Life 4.0, a mobile platform which may help advertisers better traverse the mobile space. The mobile platform is developed as SaaS; it should help mobile brands better aggregate data, giving them better insight into mobile behaviors.... >>
With local mobile ad revenues forecast to skyrocket to $2.8 billion in 2015, small and local businesses are quickly looking for their way in to the marketplace. According to data from BIA/Kelsey, local mobile ad revenues in the US will... >>
Mobile needs to be integrated into brands' marketing strategy according to most marketing experts. Some brands are reluctant to jump into mobile because of the unknown factors. Here are three options that may make that integration simpler - for everyone... >>
- UK online spending up but customer satisfaction drops
- Three-quarters of Facebook posts subject to 'self-censorship'
- Is HTML5 the answer for casual gamers?
- comScore: 10 days pass the $1b mark, weekend spending hot
- Why emerging markets will be crucial in 2014
- Forecast: 77% increase in native social ad revs
- Top 3 mobile tips for 2014
- Top 3 Ecommerce trends for 2014
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