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BizReport | Mobile Marketing February 27, 2013
SOASTA outlines struggles for mobile brands
Everyone is one mobile, but not everyone is creating a solid mobile presence. That, according to new data out from SOASTA, which underlines the challenges for mobile marketers.... >>
BizReport | Mobile Marketing July 05, 2012
How A/B testing can improve mobile performance
A recent forecast from Gartner predicts that the mobile app market will be worth $25 billion by 2015 as more consumers hit the mobile space. For brands to make the most of this they need to know how those people... >>
BizReport | Mobile Marketing July 04, 2012
Platform simplifies testing for mobile
One platform in the mobile space is set up to enable simpler A/B testing for mobile brands. Swrve measures in real time through A/B testing but doesn't require the use of updates of code pushes. Here's how it works.... >>
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Latest Headlines
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- SendGrid launches email service
- IAB UK: Fashion retailers perform best in mobile marketing
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