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BizReport | Mobile Marketing April 18, 2008

JupiterResearch: Wireless users not interested in premium music

Marketers interested in capturing wireless subscribers attention by offering music may want to try another tactic. According to a recent report from Jupiter Research nearly 75% of subscribers aren't interested in premium music offerings. ... >>

BizReport | Mobile Marketing April 12, 2007

Will mobile users accept commercials?

This is the question many companies are asking. With more users downloading and listenting to music on their phones, advertisers wonder if downloading commercials with music is the right way to monetize the medium.... >>

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