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BizReport | Ecommerce July 17, 2018

Study: Cost could slow subscription economy

While subscription services continue to launch for everything from meal planning to beauty products, one new report indicates there could be a slow-down ahead. That slow-down, according to data from Fetch, will come because of the costs of subscription services.... >>

BizReport | Advertising July 11, 2018

Survey: Google, Facebook most influential

Don't turn away from Google or Facebook ads. That is a key takeaway from new data out from Choozle. Researchers for their 2018 Digital Advertising Trend Survey found that about half of consumers continue to list Facebook and Google as... >>

BizReport | Mobile Marketing July 04, 2018

Study finds nearly half of app installs are reinstalls

While most marketers are focused on the number of app installs a new report indicates that more attention needs to be paid to app reinstalls. That's because nearly half of mobile apps being downloaded are actually reinstallation's of apps. ... >>

BizReport | Ecommerce June 28, 2018

Poll finds digital sales improving SMB revenue lines

New data out from Manta and Insureon underlines the importance of the digital space for small businesses. Among the findings is this: 43% of small businesses are seeing "significant" revenue growth because of online sales channels. ... >>

BizReport | Mobile Marketing June 27, 2018

Report: Bot attacks going mobile

There is a new threat in the digital space: mobile bot attacks. According to a new report out from Distil Networks nearly 6% of all mobile devices are being used in bad bot attacks. These bots can be used to... >>

BizReport | Ecommerce June 21, 2018

Report: 3rd party requests slowing site load times

It has been common knowledge for several years now that site load times are essential to on-boarding consumers, with many leaving websites which don't load within 2-4 seconds. New data, however, shows that site load times are slowing on many... >>

BizReport | Blogs & Content June 20, 2018

Study: 40% using phones for video capture

How consumers are using their smartphones is always of interest to marketers, but how consumers aren't using them can be just as interesting. For example, one new study finds mobile video capture is quickly gaining traction on traditional video capture,... >>

BizReport | June 19, 2018

Report: Apple Pay failing to engage merchants

While mobile payments may be on the increase, the specific mobile payment Apple Pay isn't on the up. That is a key takeaway from new Kount data which found that so far in 2018 merchants accepting Apple Pay have decreased... >>

BizReport | Email Marketing June 18, 2018

Study: Push notifications + Email = App Engagement

For mobile marketers, increased app engagement can be directly linked to a combination of push notifications and email messaging. That's the word from new data which shows this combination pushes app engagement 3X higher. ... >>

BizReport | Ecommerce June 14, 2018

Study: Future of Retail is choice

New data out this week indicates that shoppers are more inclined than ever to buy online, but it isn't just the convenience of e-shopping that appeals to many consumers. Choice also tops the list, and the ability to shop from... >>

BizReport | Email Marketing June 13, 2018

Report: Smartphones driving email orders

Smartphones are key for purchases driven by email campaigns. That's the word from new Yes Lifecycle Marketing data which finds that smartphones are down driving about half of all email-driven orders. Smartphones are also responsible for nearly one-third (35%) of... >>

BizReport | Advertising June 06, 2018

Report: Merchants banking on LBS to convert

Merchants are keying in on finding that location based ads and services can better help convert shoppers. That, according to new data sponsored by Blis, in which researchers found nearly three quarters of merchants are using location based ad campaigns,... >>

BizReport | Ecommerce June 05, 2018

Study: Google tops voice assist shopping list

While voice assistants are still a relatively new option for digital shoppers, most who use them aren't turning to Amazon, or their Alexa or Echo devices. Instead, according to new data out from RichRelevance, Google is the most turned to... >>

BizReport | Mobile Marketing May 23, 2018

Report: App impressions up 84% for Q1

Mobile continues its steady pace, with some areas of mobile seeing significant growth over the past year. According to data just released by PubMatic, global app impressions increased more than 80% from Q1 2017 to Q1 2018.... >>

BizReport | Ecommerce May 22, 2018

Top 4 tips to protect against ecomm fraud

As more consumers turn to ecommerce for impulse and planned purchases, fraudsters are finding more ways to defraud merchants and brands. Here are four tips to help protect against ecommerce fraud. ... >>

BizReport | Ecommerce May 18, 2018

Amazon, Google key for shoppers 'just looking'

Not all online shoppers are looking for a specific product with a specific ship date. Some are 'just looking' and for these browsing customers, Amazon and Google are key to their engagement. That's the word from new Avionos data which... >>

BizReport | Ecommerce May 16, 2018

Expert IDs lessons merchants can learn from Toys "R" Us closure

With the closure of Toys "R" Us, as well as the shuttering of many Sears and Macy's stores, many merchants are asking - how can I protect my business from this kind of happening? We asked a digital commerce expert... >>

BizReport | Ecommerce May 15, 2018

Studies highlight importance of trust, store experience

Two new reports out in the ecommerce space, highlight the importance of retailers and merchants putting consumer trust higher on their list of priorities, and the importance of the shopping experience. ... >>

BizReport | Ecommerce May 09, 2018

Marketers: How to win at customer experience

Over the past three years, more emphasis has been placed on the customer experience on ecommerce sites, on social media sites, and even within the generalized advertising space. This is a problem for many brands, who may be proficient at... >>

BizReport | Mobile Marketing May 04, 2018

Forecast: App spending to top $150b mark

For the next four years, experts believe consumers will spend at least $156 billion in mobile app stores - that is a 92% increase from what consumers spent in 2017. In 2018, alone, the app spend is expected to skyrocket... >>

BizReport | Advertising May 03, 2018

Expert: Security settings brands should implement now

With news out that while Americans haven't left Facebook in droves after the Cambridge Analytica data scandal, but that these consumers do want enhanced security measures from brands, BizReport asked one digital expert which security settings should be implemented. ... >>

BizReport | Social Marketing May 01, 2018

Reports: How Americans are reacting to Cambridge Analytica

Just over a month since news first broke about the misuse of Facebook customer data by Cambridge Analytica, and many businesses are still trying to figure out just what the news means for them. For consumers, though, there is a... >>

BizReport | Advertising April 19, 2018

Top 3 tips for stronger, voice-assist search strategy

AI and voice assistants continue to grow in popularity, both for home use and business, which is leading more marketers into the AI space. But, how can brands ensure their search strategy is optimized for this new tech? Here are... >>

BizReport | Mobile Marketing April 17, 2018

Study: Ad completion key to engagement, spending

Rewarded advertising may have a bigger impact on consumer engagement than many brands have previously thought. That, according to new data which shows that the more app users complete rewarded ads, the more they spend and the more they return... >>

BizReport | Ecommerce April 16, 2018

Report: Shoppers want better experiences, now

According to one new report physical retailers must begin adjusting how they approach consumers, starting now. Euclid researchers believe focusing on the experience, and offering in-store shoppers an 'Amazon-like' experience is the key to merchants' success. ... >>

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