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BizReport | Ecommerce October 24, 2014

Study: Retailers aren't ready for next-gen tech

Retailers aren't ready for the next generation of shopping technology. That's the takeaway from new data out from Mozu which indicates nearly three-quarters (69%) of retailers aren't integrated with omni-channel solutions; about one-third say they haven't even considered such integration.... >>

BizReport | Mobile Marketing October 24, 2014

Expert Advice: Invest in Near Field Communications

On Black Friday both on and offline retailers will experience a huge spike in traffic - there will be buyers for everything from new jeans to new cars. The key is for retailers to market correctly before shoppers enter their... >>

BizReport | Email Marketing October 24, 2014

Top struggles for email marketers

A new study out from FOLIO and sponsored by Lyris indicates email marketers continue to struggle - not with advanced segmentation or targeting, but with basic email practices like building lists. ... >>

BizReport | Mobile Marketing October 23, 2014

Study finds mobile payments high on consumers' minds

Mobile access to content, email and social networks is pushing consumers' want of mobile access across that board. That's the takeaway from a new study which indicates about one-third of consumers are interested in mobile payments options while about half... >>

BizReport | Mobile Marketing October 22, 2014

Ad Roundup: Launches to increase mobile, social capabilities

The mobile and social spaces are heating up this month; three new product launches could set brands up to increase their mobile and social reach in time for the holiday season.... >>

BizReport | Mobile Marketing October 21, 2014

Forecast: 27% of holiday buys could be 'lost' to abandoned carts

Just in time for the busy holiday shopping season, next-gen payment and SaaS hub Jumio is releasing BAM Checkout. It's a mobile solution set up to simplify mobile transactions and reduce fraudulent purchases. ... >>

BizReport | Advertising October 21, 2014

Ad Roundup: Mobile video and retargeting solutions

Mobile continues to be a heavy hitter, and two releases should help brands better utilize their mobile presence. ... >>

BizReport | Mobile Marketing October 20, 2014

YouGov: Mobile commerce confidence grows among consumers

Recent research from Unique Digital and YouGov reveals that 'search and purchase' now exceeds 'search only' on mobile as mobile transactions continue to rise and consumers become more comfortable with mobile commerce.... >>

BizReport | Mobile Marketing October 16, 2014

Study: Mobile ads pushing more purchases

Mobile devices have been shown to push more interaction from shoppers in-store - from product research to coupon downloading - but one new study indicates there is a shift in m:commerce. The study, from Marin Software, indicates mobile is shifting... >>

BizReport | Ecommerce October 16, 2014

Shift: More circulars being read online than off

The online space has changed a lot from how we watch television and get our news to how we stay in touch with distant friends and family. Now there is another change: new data out from Retale an Placed shows... >>

BizReport | Ecommerce October 14, 2014

Reports: Mobile, social hot for the holidays

Look for more conversions this holiday season from the mobile and social sectors. That is the takeaway from new data out from MarketLive. According to their forecast about one-third of holiday shoppers will buy gifts via mobile devices while nearly... >>

BizReport | Ecommerce October 14, 2014

More research reveals disconnect between brands and consumers

More evidence has surfaced, in the form of a study by Kitewheel, that what connected consumers want and what brands provide is not matching up.... >>

BizReport | Advertising October 07, 2014

Ad RoundUp: Email, Data, Mobile enhancements

In today's roundup: data and mobile enhancements and a new way to pay for email campaigns. ... >>

BizReport | Ecommerce October 06, 2014

Ecomm Roundup: Customer Data and engagement tools

As more brands pushing the online space, more solutions are launching to address the problems of engagement and mobile data. This week two such solutions launch.... >>

BizReport | Mobile Marketing October 06, 2014

Study lets mobile users put value on their personal data

When mobile network Orange asked mobile users in several European countries what value they put on personal data such as their location and demographic information, the results reveal they are aware of their worth.... >>

BizReport | Advertising October 02, 2014

Study: Mobile video a compliment to TV

According to reports by comScore more than 80% of Americans now own smartphones, and on those phones consumers are doing more than talk-and-text. They are visiting social networks and checking email, browsing for their next purchase - and they are... >>

BizReport | Mobile Marketing October 02, 2014

Mobile sites leaving customers hungry

Restaurants are falling short in their mobile experience. That's the word from a new survey out from The Search Agency. According to their findings mobile restaurant websites aren't delivering the kind of experience customers want - and in some cases... >>

BizReport | Mobile Marketing October 01, 2014

Smartphone shopping up but revenue remains low

Traffic to ecommerce websites from smartphones has, according to Monetate, exceeded that of tablets for the first time. However, revenue from smartphone shoppers remains far lower than tablet shoppers.... >>

BizReport | Mobile Marketing October 01, 2014

Survey: Mobile security a risk for SMBs

According to a recent survey of IT professionals by Kaspersky Lab a majority of very small businesses (VSBs) are interested in the mobile space. Unfortunately mobile security continues to be a risk for many because of the time and money... >>

BizReport | Mobile Marketing October 01, 2014

How multi-screens are changing brand interactions

For the first time in history brands and marketers can engage with consumers anywhere - at home, at work, in-store, online and offline. No matter the device, brands and consumers are finding one another and connecting. The key for solid... >>

BizReport | Research September 30, 2014

Survey: Mobile, video to lead ad's future

When it comes to the formats of advertising most Americans believe will lead mobile and video are at the top. This shouldn't be surprising because people are spending more and more time on mobile devices - and one of their... >>

BizReport | Mobile Marketing September 25, 2014

Mobile not top of list of retailers' infrastructure investments in run up to Christmas

Christmas Day is just three months away and brands are already prioritizing investment as consumers' thoughts turn to gift buying. The eBay 2014 Holiday Retail Audit looks at how brands are prioritizing retail infrastructure in the run up to the... >>

BizReport | Mobile Marketing September 19, 2014

Consumers prefer SMS to apps for brand communications

Findings of a global study reveal that most consumers consider SMS to be a quick and convenient way for brands to communicate with them.... >>

BizReport | Mobile Marketing September 18, 2014

Study: Mobile driving travel plans

The summer travel season is behind us, but it's just about time for destinations to start strategizing for holiday and winter travel. And, according to one new report, part of that strategy should be in mobile. ... >>

BizReport | Mobile Marketing September 18, 2014

Study: Most shoppers engage via mobile before hitting stores

For more and more shoppers mobile is high on their retail path to purchase. According to new data out from Ninth Decimal most (81%) are now looking for retail product information on their mobile devices before going to the mall... >>

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