Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Beyond Marketing
BizReport : Tags : Tag Results
Tag Results
2253 Tag Results
Pagination: 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10
25 result(s) displayed (1 - 25):
BizReport | Content Marketing March 03, 2021
Report: Streaming services push media spending surge
Consumers may have cut back on eating out and even typical clothing/apparel purchases in 2020, but they didn't cut back on entertainment. That is a key takeaway from new PQ Media data, which shows a 6% increase in consumer media... >>
BizReport | Internet March 02, 2021
Experts predict life in 2025 will be more tech driven
As the world begins to recover from the coronavirus pandemic, some changes instituted to protect citizens from the virus may not go away. That is a key finding from a new Pew Research survey of nearly 1,000 industry, tech, and... >>
BizReport | Mobile Marketing February 12, 2021
Study finds mobile users frustrated by some requirements
When it comes to mobile, consumers want fast and they want easy. But, according to one new report, they don't want additional downloads. Researchers with Optimist and Heady found that consumers are increasingly frustrated with mobile experiences that require the... >>
BizReport | Mobile Marketing February 08, 2021
Expert: Apple's privacy change to cost Facebook billions
One of the new features Apple rolled out in their latest update is the ability of users to control what information of theirs - if any - can be captured, used, or stored. The move is a step forward in... >>
BizReport | Email Marketing February 05, 2021
How to improve data collection and use
With Apple's iOS 14 update in the wild, it's time for digital marketers to evaluate their current plans and explore new strategies. Rather than relying on targeted advertising through app data tracking, this allows companies to engage with users in... >>
BizReport | Mobile Marketing February 01, 2021
Expert: How the iOS 14 update will impact merchants, brands
Apple's latest updates puts more people in charge of their own data. iOS 14 gives users the ability to opt out of data tracking, which is a good thing for consumers but could shut businesses out of crucial data they... >>
BizReport | Social Marketing January 28, 2021
DataVisor: High fraud rates in social networks
Fraud has not taken a holiday during the coronavirus pandemic, quite the opposite. Fraud rates have increased throughout the digital space, according to one new report, as fraudsters have sought to take advantage of gaps in protection that have been... >>
BizReport | Mobile Marketing January 27, 2021
Reports: App spending skyrockets
Consumers may have tightened their spending belts in a general sense through 2020, but when it comes to app spending, they didn't hold back. According to new data out from Trading Platforms both app downloads and app spending saw significant... >>
BizReport | Internet January 25, 2021
Forecast: Look for media usage to slow post-pandemic
While most advertisers and content creators saw a sharp uptick in growth from the consumer side throughout the initial months of the Coronavirus pandemic, one new forecast warns that a deceleration is likely on the horizon as more people are... >>
BizReport | January 22, 2021
Top 4 ad trends to watch in 2021
As we move through January 2021, it is clear that many things that changed in 2020 because of the coronavirus pandemic will continue to impact the overall digital advertising space. Things like the amount of time people are spending online,... >>
BizReport | Ecommerce January 18, 2021
Deloitte: Retail, tech to break out in 2021
Look for substantial growth in key areas throughout 2021. That, according to new reports out from Deloitte, which is suggesting several key tech and retail areas that are expected to see significant growth this year.... >>
BizReport | Mobile Marketing January 15, 2021
Report: 11 billion hours spent on mobile
Mobile growth is going through the roof. That is a key takeaway from App Annie's 2021 State of Mobile report. According to their data 2020 saw incredible growth for mobile usage, with the highest increases happening in Q2, during the... >>
BizReport | Mobile Marketing January 07, 2021
Top 3 tips to improve mobile strategy in 2021
As 2020 showed, mobile is going nowhere, and as consumers have become more comfortable ordering via mobile it will become even more important to marketers, merchants, and brands heading into 2021 and beyond. Here are three tips to improve mobile... >>
BizReport | Ecommerce December 18, 2020
5 ways 2020 has changed ecommerce
2020 will go down in history as a year of upheaval, but there may be some silver linings in the lessons many learned during the year. We asked one expert how 2020 will change digital as we begin moving toward... >>
BizReport | Mobile Marketing December 15, 2020
How to get more from mobile
According to new data out from App Annie the time people spend in mobile - using apps, etc - is skyrocketing in 2020, and that likely has many wondering just what businesses can do to engage these users. We asked... >>
BizReport | Advertising December 08, 2020
Expert: How to improve brands' digital transformation
For years, organizations have been told that digital transformation is key to survival as we go further into the tech-filled world of automation, cloud and AI. Those who listened were well equipped to handle the curveballs that came their way.... >>
BizReport | Advertising December 07, 2020
Report: Game brands upping ad spend
Video games are back - if they ever really left - with a vengeance thanks to the COVID-19 pandemic, and system manufacturers and game developers are poised to see just how high they might push revenues.... >>
BizReport | Ecommerce December 04, 2020
Cyber Week a mixed bag for merchants
Shoppers have quickly adjusted their traditional holiday shopping activities to include social distancing protocols amid the global COVID-19 pandemic, and much of that adjusting is going to spending more dollars digitally. That is a key takeaway from new Salesforce data... >>
BizReport | Ecommerce November 25, 2020
Reports: Shopping early and often for 2020 holidays
New data out this week sheds light on how Americans will be shopping this holiday season. Adobe Analytics notes that between November 1 and 23 nearly $60 billion had already been spent online, a 32% increase in spending YoY, with... >>
BizReport | Ecommerce November 23, 2020
Experts: How to thrive through 2020 holiday season
This holiday season is going to like no other. The shopping season will start early, the digital competition will be fierce and the spend will make up 14.5% of total retail sales realized in 2020 (eMarketer). It's game on --... >>
BizReport | Mobile Marketing November 11, 2020
Top 3 tips to boost revenue via mobile apps
There has been a drastic uptick in mobile usage since the coronavirus pandemic shut down businesses eight months ago. And while much of that usage is for entertainment - games, streaming video, social connections - there is also an overall... >>
BizReport | Advertising October 15, 2020
Malvertising: What to Watch
New data out from GeoEdge finds that malvertisers are upping their use of malicious content to target people. Their data finds that nearly half (42%) of publishers have received reader complains because of malicious content and 20% have either lost... >>
BizReport | Mobile Marketing October 13, 2020
Study: App usage up 25% YoY
Mobile consumers are even more engaged with their apps. That is a key takeaway from new App Annie data. Their Q3 2020 Global Market Index Ranking Report finds that people increased their app usage by 25% YoY. This increase is... >>
BizReport | Mobile Marketing October 09, 2020
Top 3 tips to create a strong SMS campaign
While consumers are definitely spending more time with mobile devices since the pandemic began, knowing how to engage and then convert these consumers remains a mystery to many marketers. Here are three tips to create a strong SMS base campaign... >>
BizReport | Internet October 07, 2020
Studies ID vulnerabilities for US businesses
Two new studies out this week shed light on the dangers facing many American businesses as workers continue to do remote work and business continues to be conducted online. ... >>
Latest Headlines
- How to update programmatic strategy for 2021
- Top 3 tips for email success in 2021
- Report: Streaming services push media spending surge
- Experts predict life in 2025 will be more tech driven
- Look for virtual events, social commerce to stick post-pandemic
- Studies ID risks, impact of remote work
- What are the differences between social media platforms?
- Expert: How Covid-19 will impact merchants in 2021