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BizReport | Ecommerce July 30, 2014

Survey: Amazon influencing back to school shoppers

Many US families are already hip-deep in notebooks and pens, new shoes and jeans for the back to school year, but there are still many left to shop for these items. And, surprisingly, nearly half say Amazon is influencing their... >>

BizReport | Mobile Marketing July 29, 2014

Report: In case of emergency, try cell

In case of emergencies, go straight to the phone. That's the intel from a new CallFire report, which indicates Americans are most responsive to text messaging in cases of emergencies. According to the report about 3 in 5 say they... >>

BizReport | Advertising July 28, 2014

Forecast: More to invest in multi-screen ads

About three-quarters of ad agencies are already investing in multi-screen advertising, but a new forecast out from Jivox indicates multi-screen is about to go even higher. According to a new survey from Jivox 90% of those advertisers plan to increase... >>

BizReport | Social Marketing July 25, 2014

Forrester: Mobile social users more engaged, share more

A new Forrester study reveals that people that access social networking sites such as Facebook are far more likely to engage with a company's content on that site than desktop users. ... >>

BizReport | Ecommerce July 17, 2014

Ecomm Roundup: 2 SaaS offerings and a new m:comm platform

Three new offerings to the ecommerce space this week will give retailers and merchants more options for campaigns, storefronts and payment options.... >>

BizReport | Blogs & Content July 14, 2014

Content RoundUp: Social platform and mobile pop-shops

A new ad solution and a website development tool could give brands new ways to engage - and sell.... >>

BizReport | Ecommerce July 14, 2014

Mobile redirects hamper conversions

New research from mobile and web optimization firm Yottaa has found that many of the top online retailers' mobile websites take longer to load due to several redirects. ... >>

BizReport | Mobile Marketing July 14, 2014

Mobile Roundup: Enhancements, data and apps

As more consumers move into the mobile space, brands are following. This week three mobile brands are releasing tools or enhancements to help brands make the most of their mobile dollars: ... >>

BizReport | Social Marketing July 11, 2014

Report: Pinterest, Twitter leading the sharing wars

Social networks are leading to a lot more sharing on the consumer side of things. According to new data out from ShareThis, Pinterest and Twitter are at the top of the sharing heap. According to their data three-quarters of shares... >>

BizReport | Mobile Marketing July 11, 2014

Reports: M:commerce up, in-store traffic down

Custora's latest numbers indicate mobile commerce could hit $50 billion by the end of the year (US). According to their data traffic from mobile devices to ecommerce sites has hit the 37% mark with m:commerce sales hitting the $43 billion... >>

BizReport | Mobile Marketing July 11, 2014

How to better engage in mobile

Voxel enables a mobile app to be used without being installed first. For brands, this is a powerful way of letting users engage with their app experience prior to asking them to install apps. By giving users the experience first,... >>

BizReport | Mobile Marketing July 10, 2014

New tool makes app development searchable

With more consumers turning to mobile devices, most businesses are building apps, advertising in apps and developing app content. Offering an assist to app developers is the new DEVSBUILD.IT solution which creates a search engine for the industry.... >>

BizReport | Mobile Marketing July 08, 2014

Nielsen reveals how much time mobile users spend engaging with apps

There are so many different apps to choose from, and many mobiles have screen upon screen of them, but how many apps, on average, does a typical user engage with on a monthly basis?... >>

BizReport | Mobile Marketing July 07, 2014

Top 3 unique uses for consumer SMS

It's no secret that people around the world are more attached than ever to their smartphones. Whether actually making calls or texting with friends, or using mobile browsers to shop to using social networking apps to check-in with their friends... >>

BizReport | Ecommerce July 04, 2014

Yahoo: Mobile key for back to school shoppers

Summer is quickly approaching the half-way mark, and that has many retailers finalizing back to school plans and strategies. Yahoo Marketing is offering tips to help retailers make the most of the back to school season.... >>

BizReport | Research July 04, 2014

Report: World Cup viewers using mobiles while watching games

Over the past 10 days World Cup fever has spread around the world - even in the US where many view soccer as a child's sport. Some interesting trends have come from viewing - like more people being online on... >>

BizReport | Mobile Marketing June 30, 2014

Survey: People love gagets, just maybe not the Fire phone

Americans - and, really, just about all developed-world consumers - love their gadgets. We line up to buy the latest phone, the smartwatches and tablets. But one new device may not be faring as well, at least according to one... >>

BizReport | Mobile Marketing June 30, 2014

Survey: Customer service sways more mobile buyers

The mobile landscape is a tight place to be - according to data out from comScore Android holds just over a 50% share in mobile platformss with Apple following at just over 40%. As for OEMs, Apple is leading the... >>

BizReport | Mobile Marketing June 26, 2014

Mobile RoundUp: Responsive design and analytics solutions launched

Both Ensighten and Moxie have released exciting tools into the mobile space this week, set up to help brands better navigate and serve content through mobile devices. ... >>

BizReport | Mobile Marketing June 26, 2014

Study: Americans afraid of losing phones

According to comScore Android and Apple's iOS hold a 95% share of the US smartphone market; Android is slightly ahead in adoption (51% vs. 42%). In April more than 167 million Americans owned smartphones - that is nearly 70% of... >>

BizReport | Mobile Marketing June 25, 2014

Study: Travel sites blowing mobile

This summer more travelers are going mobile, but when it comes to finding those travel minded consumers, many travel brands are blowing it. At least in the mobile space. According to new data out from The Search Agency, the top... >>

BizReport | Mobile Marketing June 24, 2014

BrightEdge: One-quarter websites not mobile friendly

Nearly 70% of the US population is using some kind of smartphone, and many are using their phones for everything from taking phone calls to checking email, shopping or watching television programming. But, according to new data out from BrightEdge,... >>

BizReport | Mobile Marketing June 24, 2014

Roambi pushes analytics to Android

With so many people and businesses moving into the mobile space, there is a need for better analytics across all platforms. Roambi is adding to the mix, adding analytics for Android smartphones and tablets.... >>

BizReport | Mobile Marketing June 20, 2014

3 Questions with AppSponsor's Hsu

Transparency tends to illuminate two things: the sites that are best for the advertiser (ROI) and the sites that are best for the network. Historically, networks have presented an opaque model where good traffic for the advertiser is combined with... >>

BizReport | Mobile Marketing June 18, 2014

iBeacon data reveals increased app usage in-store

The launch of beacons had many concerned that mobile users would become frustrated and inundated and end up deleting the relevant apps but new statistics released by iBeacon third-party supplier inMarket reveals this is not the case.... >>

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