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BizReport | Mobile Marketing January 08, 2019

Report: Mobile growing in importance for shoppers

Over the 2018 holiday season retailers saw a significant increase in mobile commerce, and that trend is only expected to grow in the new year. In fact, according to new data out from Yes Marketing more than half (57%) of... >>

BizReport | Mobile Marketing May 10, 2016

Survey: Brands aren't ready for mobile

While many brands have pushed quickly into the mobile space, one new survey suggests those brands aren't ready for the expectations of their mobile customers. According to SiteCore's survey 4 in 10 mobile brands don't have an actual mobile strategy.... >>

BizReport | Mobile Marketing April 29, 2016

Study: US mobile app experience low

Mobile apps aren't performing the way many brands need them to engage. That's the takeaway from new Aptiligent and STL Partners. According to their new Mobile Network Experience Index, a quarterly report, US mobile brands are performing far under brands... >>

BizReport | Mobile Marketing February 23, 2016

Survey: Mobile experience falling short

The digital experience is becoming more and more important, but according to one new survey a growing number of consumers are finding their mobile experience is not living up to their expectations. Just how important is 'experience'? Very, find the... >>

BizReport | Mobile Marketing February 03, 2016

Mobile Roundup: Mobile clicks 'accidental'

Mobile is growing in use by both consumers and marketers, but one new report indicates much of the mobile spend may be wasted. ... >>

BizReport | Ecommerce April 02, 2015

Survey: Viewing experience tops winning team

When it comes to the NCAA Men's Basketball Tournament - aka March Madness - the viewing experience is more important to most viewers than...well, anything. Including whether their team wins or loses. ... >>

BizReport | Mobile Marketing April 01, 2015

Mobile-friendly email strategies paying off for marketers

The latest Yesmail Email Marketing Compass benchmark report reveals a significant rise in mobile email conversion rates as marketers' mobile-friendly strategies begin to pay off.... >>

BizReport | Mobile Marketing October 02, 2014

Mobile sites leaving customers hungry

Restaurants are falling short in their mobile experience. That's the word from a new survey out from The Search Agency. According to their findings mobile restaurant websites aren't delivering the kind of experience customers want - and in some cases... >>

BizReport | Advertising March 25, 2014

Experience, information key to new releases

Three new releases to the ecommerce space underline the importance of customer experience as well as the information customers search for online.... >>

BizReport | Mobile Marketing November 15, 2013

How to use 2013 mobile plans to boost 2014 sales

One of the biggest trends we're seeing is that the ratio of mobile commerce to e-commerce sales is becoming more balanced. Increasingly, mobile commerce is a major player when it comes to online purchases. For instance, mobile commerce in the... >>

BizReport | Blogs & Content November 15, 2013

Expert: Create a better mobile experience

In its 2013 online holiday sales forecast, Shop.org expects online sales in November and December to grow between 13-15 percent over last holiday season to as much as $82 billion (Shop.org, 2013). LivePerson supported 30% more live chats during the... >>

BizReport | Mobile Marketing October 17, 2013

Mobile experience still not comparable to PC, laptop

Around a third of website traffic now comes from a mobile device, and mobile users expect an experience comparable with that on a desktop. However, recent research has found that those expectations are not being met and lack of functionality... >>

BizReport | Mobile Marketing September 24, 2013

Mobile sharing in UK outstrips US

Back in November, 2012, mobile sharing in the UK stood at 28% but, thanks to the proliferation and adoption of smartphones and tablets, that figure has now increased significantly making the UK the country that shares most via mobile. ... >>

BizReport | Research August 29, 2013

Report: Mobile engagement hinges on experience

We all know that mobile is all about the experience. New data from Maxymiser underlines that fact, especially in mobile retail. According to new data from the Mobilizing the Retail Shopping Experience, 39% of mobile shoppers will leave a mobile... >>

BizReport | Email Marketing August 19, 2013

Study highlights importance of mobile-first email strategies

A new report from Yesmail Interactive reveals that, while almost half of email opens happen on a mobile device, the average click-to-open rate across all industries is 100% higher on a desktop. ... >>

BizReport | Mobile Marketing July 29, 2013

Xtify, Usablenet partnership pushes personalization into mobile

In the mobile space, personalization may be of greater importance than...well, just about anything. Studies have shown that mobile users look for coupons/offers, local businesses and information because they have an immediate need for that information. A new partnership between... >>

BizReport | Mobile Marketing March 08, 2012

App release combines polls, Q&A for richer mobile experience

A new release from Ask.com may change the way consumers share information, and may also enhance brands ability to gain consumer information about products or services. Called Pollroll, the release offers quick polling options that offer a deeper understanding of... >>

BizReport | Mobile Marketing August 05, 2011

How to better the mobile experience

The Internet is buzzing with the possibilities for personalized online experience; no place is better for a personalized experience than mobile. Yet according to several reports, mobile ads and many mobile websites aren't connecting with the consumer. Here are a... >>

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