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BizReport | Trends & Ideas archives September 03, 2013

Phablets hit consumer sweet spot in Asia-Pacific region

Bigger than a smartphone, smaller than a tablet, 'phablets' appear to have hit the consumer sweet spot in the Asia-Pacific region when it comes to the perfect size for a mobile device. ... >>

BizReport | Mobile Marketing June 27, 2013

Does owning a tablet make you more 'newsie'? Owners like to think so.

The results of a new study reveal that American tablet owners believe they are more up-to-date with current news and events than their non-tablet owning friends. But, are they lying?... >>

BizReport | October 30, 2012

Flurry: Tablets are 'media machines', users skew older

Mobile analytics firm Flurry has released a new study revealing the differences in how different age groups adopt and use tablets and smartphones. ... >>

BizReport | Mobile Marketing October 02, 2012

Pew: Mobile device ownership soars in the U.S.

Ownership of mobile devices, such as smartphones and tablets, is up significantly from a year ago, according to new figures released by the Pew Research Center's Project for Excellence in Journalism. ... >>

BizReport | Mobile Marketing September 20, 2012

Tablet users conduct 3x more mobile searches than smartphone users

New figures released by Juniper Research reveal that global advertising spend on mobile web search will be three times this year's total investment come 2017, driven by the continued adoption of high-usage tablets.... >>

BizReport | Trends & Ideas archives September 07, 2012

Fly.com: Americans want in-flight WiFi

When airfare search engine Fly.com asked U.S travelers if they wanted the ability to connect to the Internet at 30,000ft, the vast majority said yes, indicating a higher tolerance for in-flight mobile use than previously expected.... >>

BizReport | Trends & Ideas archives September 05, 2012

Shift to multi-screening demands consistent marketing, branding across devices

A major new study from Google highlights the importance of a consistent marketing message across multiple channels, from television to mobile to email, to complement the increase in multi-screening. ... >>

BizReport | Mobile Marketing July 24, 2012

Android users are common cheapskates, reveals Chinese research

Does the type of mobile device you use indicate how elegant and romantic your lifestyle is? Apparently so... at least, in China. ... >>

BizReport | Email Marketing June 26, 2012

Emails that don't render on mobile are ignored

A new report reveals that, while email open rates continue to increase, click rates are decreasing, because consumers that open email on their mobile devices aren't being presented with mobile-optimized content. ... >>

BizReport | Internet June 25, 2012

Connected travelers suffering technology-separation anxiety

Mobile computing devices are keeping travelers connected, but not without some consequences. Many of today's connected travelers are suffering from technology-separation anxiety, with some even putting their health and vacation enjoyment at risk. ... >>

BizReport | Email Marketing April 19, 2012

27% of marketing emails opened on mobile devices

Mobile technology is enabling consumers to perform tasks often associated with a PC or laptop while on the go. One of those activities is checking email. Mobile marketing firm Knotice has recently revealed that the number of marketing emails being... >>

BizReport | Mobile Marketing April 16, 2012

iPad driving U.S. m-commerce, Texans leading the way

The iPad is driving nearly all mobile shopping, browsing and purchasing, according to a new report from RichRelevance, with Texans leading the way in the U.S. ... >>

BizReport | Trends & Ideas archives February 15, 2012

Cisco: More web-connected mobiles than humans by 2016

Over the next four years the use of mobile will skyrocket and, according to new forecasts released by Cisco, by 2016 the number of devices in use will outnumber humans.... >>

BizReport | Internet January 11, 2012

UK: Use of tablets doubles on Christmas Day

New figures from eDigitalResearch and the Internet Marketing in Retail Group (IMRG) reveal that the number of UK consumers using tablets to go online over Christmas Day and Boxing Day in 2011 doubled from the year before.... >>

BizReport | Mobile Marketing January 06, 2012

Marketers still failing to test website, email on mobile devices

Many companies in the UK aren't testing their websites or emails on mobile devices, according to new research from RedEye and Econsultancy, compounding dissatisfaction with conversion rates.... >>

BizReport | Mobile Marketing November 28, 2011

Mobile shopping big this holiday season

Shoppers who use mobile to make purchases expect to make, or have already made, more purchases using their mobile device this year than last, according to a mobile shopping survey from Motricity. ... >>

BizReport | Ecommerce archives October 04, 2011

10% e-commerce traffic from mobile devices

Need more proof that smartphones and tablets are fast becoming the devices consumers turn on to make online purchases? Here's some new analysis from e-commerce agency Screen Pages. ... >>

BizReport | Mobile Marketing September 14, 2011

IDC: Mobile Internet access to surpass PC by 2015

In the not too distant future more users will access the Internet via a mobile device than via a PC, according to new forecasts released by market research firm IDC.... >>

BizReport | Ecommerce archives September 08, 2011

IMRG: Tablets trump smartphones for online shopping

Tablet ownership may be low compared to the number of smartphone users, but new research reveals their owners make up for a lack of numbers with their willingness to research shop online via their device. ... >>

BizReport | Mobile Marketing May 30, 2011

Mobile workers sleeping with their smartphones

Mobile technology is taking over some mobile workers' lives, according to a new report from enterprise mobility services provider iPass, with the vast majority using their downtime to check their smartphones.... >>

BizReport | Mobile Marketing May 17, 2011

Mobile shopping better on tablets, say users

A survey of mobile shoppers reveals a higher level of satisfaction with the shopping process among tablet owners while smartphone users continue to struggle with usability issues.... >>

BizReport | Mobile Marketing April 27, 2011

Consumers desire Android OS, developers not so much

A new Nielsen survey puts Android ahead of iPhone in desirability, a shift in Android's favour since Nielsen's last survey conducted approximately six months ago. However, another survey shows the same enthusiasm for Android isn't shared by app developers. ... >>

BizReport | Mobile Marketing April 13, 2011

Mobile purchases by older users triples in less than 2 years

Mobile commerce is moving into the mainstream as growth among older age groups almost triples in less than two years, according to a new mobile commerce trends survey from Oracle and ATG.... >>

BizReport | Mobile Marketing January 14, 2011

Knotice launches mobile email opens report

A new quarterly mobile email opens report from Knotice, launched this week, promises to give mobile marketers greater insights into how many, when, and on which devices emails are being viewed. ... >>

BizReport | Mobile Marketing August 10, 2010

iPhone fever in U.K., Android in the wings

Android smartphones could well be on their way to "cool" status, despite a forecast that, by the end of 2012, one mobile device in every ten used in the U.K. will be an iPhone. ... >>

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