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BizReport | December 11, 2020
4 Data trends to watch in 2021
With more people shopping online and turning to streaming options for entertainment, consumer data has never been more important. Neither has been the protection of consumer and business data in the digital space. Here are 4 data trends to watch... >>
BizReport | Internet February 19, 2020
What Chrome's 'SameSite Cookie' update means for marketers
This week, Google announced an update for SameSite Cookies. In brief, this update will require sites to explicitly label the third-party cookies that can be used on other sites. Cookies without the proper labelling won't work in the Chrome browser.... >>
BizReport | Mobile Marketing March 14, 2019
Location data key to improved targeting, finds report
Mobile data may be more important than many brands think. New data out from Simpli.fi underlines not only the importance of mobile phones to consumers, but to brands because consumers are spending so much of their time with smartphones in-hand.... >>
BizReport | Mobile Marketing October 23, 2017
Phones are the new wallets, tool gives marketers data they can use
Freak out because of a left behind wallet? Not any more. Today's consumers are more freaked out when they forget their phones at home. That's the word from new LivePerson data, which shows that nearly two-thirds (61.8%) of global consumers... >>
BizReport | Mobile Marketing September 30, 2015
Brands: How to better use location data
Data analysis and strategy are two areas in which many businesses continue to struggle. With the dearth of mobile, online, social, email and offline data, it's no wonder. One expert offers his top tips to better use location data. ... >>
BizReport | Ecommerce archives September 25, 2015
Ad Roundup: Data solutions for retail, mobile
In today's advertising roundup, two new releases that increase brands' ability to access and use data in the online and mobile spaces. ... >>
BizReport | Mobile Marketing June 20, 2015
Mobile data usage in U.S. reached 4.1 trillion megabytes in 2014
Mobile industry trade group CTIA has released a new report showing mobile users in the U.S. used 26% more mobile data in 2014 than the previous year. ... >>
BizReport | Mobile Marketing June 24, 2014
Roambi pushes analytics to Android
With so many people and businesses moving into the mobile space, there is a need for better analytics across all platforms. Roambi is adding to the mix, adding analytics for Android smartphones and tablets.... >>
BizReport | Mobile Marketing May 30, 2014
Brands: How device attribution can lead to more revenue
Many advertisers are sitting on tremendous amounts of data, but are not sure what to do with it. One expert weighs in on how audience and device data can lead to higher campaign ROIs. ... >>
BizReport | Mobile Marketing February 10, 2014
Cisco reports on the upcoming boom in mobile data traffic
As mobile devices expand from simply mobile phones and tablets, so will the amount of mobile data being used. According to a recent forecast from Internet networking form Cisco, the amount of mobile data used will skyrocket in the next... >>
BizReport | Mobile Marketing September 25, 2012
BlueKai solution offers mobile brands data
Out today from BlueKai, a data solution for brands in the mobile space. The company is pushing the Data Activiation System into the mobile space, offering a cloud based solution for advertisers and content producers. ... >>
BizReport | Mobile Marketing May 31, 2012
iPhone users gobble up data
When technology research firm Analysys Mason analysed the data usage of smartphone users they found that Apple's iPhone owners were far more data-hungry than any other. ... >>
BizReport | Mobile Marketing March 21, 2012
'Gigabyte Generation' gobbling up mobile data
For the eighth year in a row mobile data traffic growth has continued. Today, almost a third of smartphone users gobble up more that 1 gigabyte of data each month. This year could see mobile consumption doubling again, according to... >>
BizReport | Mobile Marketing January 17, 2012
Claris/Euclid partnership offers etailers better performance
A new partnership, between Claris Solutions and Euclid Elements, should give online merchants more metrics - which could result in better overall performance. Through the agreement shopper data would help to improve website performance and develop custom options for merchants.... >>
BizReport | Ecommerce archives September 06, 2011
Report: Taking work, fun on the road
As consumers become more mobile, they aren't just connecting from smartphones or tablets, they are connecting computer to computer. According to a new report from In-Stat, consumer network attached devices will soar over the next few years as workers, students... >>
BizReport | Mobile Marketing June 20, 2011
Nielsen: Mobile data tsunami continues surge
Nielsen's analysis of the bills of 65,000 smartphone users reveals more data is being consumed now than ever before on a per-user basis while decreasing data costs have kept mobile bills at the same levels as a year ago. ... >>
BizReport | Mobile Marketing February 25, 2009
Forecast: Mobile to skyrocket 81% by 2013
According to a new forecast from The Kelsey Group mobile advertising is set to skyrocket over the next four years. Researchers believe combined search and display mobile ad revenues will reach just over $3 billion by 2013, an 81% increase.... >>
BizReport | Mobile Marketing February 17, 2009
Tellabs: Mobile net to grow despite economic gloom
Over the next couple of years, consumers intend to dramatically increase their use of mobile data services as they become a necessity rather than a luxury, according to a survey by The Nielsen Company for Tellabs Inc..... >>
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Latest Headlines
- Top 4 ad trends to watch in 2021
- Report: 1/3 of people don't want to return to the office full-time
- Top 3 tips to use performance data to improve campaign optimization
- Top tips for brands 'going wide' with email
- Deloitte: Retail, tech to break out in 2021
- Report: 11 billion hours spent on mobile
- Despite shipping delays, shoppers happy with 2020 holiday season
- Expert: How to improve email connection with shoppers