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BizReport | Mobile Marketing April 03, 2019

Retail Pulse: Retail M-Commerce up 37%

Fashion and Health & Beauty brands will soon have more data at their fingertips. Data that is specific to their segments of the digital space. This week Optimove launched their new Optimove Retail Pulse, and among the more interesting findings... >>

BizReport | Mobile Marketing August 15, 2016

How mobile trends are impacting brands

From tracking tech to its global use, there are many ways that mobile is confounding both merchants and other brands. One expert explains how to make these mobile trends work for you. ... >>

BizReport | Ecommerce August 05, 2014

Feedzai apps to offer fraud protection

Advertising fraud remains a big deal for retailers and brands across the Internet. New app offerings from Feedzai should help retailers using both the Shopify and Big commerce platforms for their businesses a new level of fraud protection.... >>

BizReport | Mobile Marketing February 18, 2014

Top 3 tips to improve mobile conversions

Consumers are moving into the mobile space at record-breaking speeds. And whether they are reading the morning paper, watching last night's television programming or buying a new pair of shoes, brands are looking for more ways to engage.... >>

BizReport | Ecommerce February 14, 2014

How holiday ecommerce trends are impacting Q1 of 2014

Over the holiday season we saw shoppers push more than $60 billion into the ecommerce space, more than has ever been spent online. What does that increase in spending spell for 2014? ... >>

BizReport | Ecommerce February 13, 2014

Nexage: 2013 holidays pushed more brands into mobile

Just over $46 billion was spent online over the 2013 holidays according to comScore, and mobile was a nice slice of the retail pie. Bigcommerce reports mobile spending was up by about 50% over the holiday season. The big news,... >>

BizReport | Mobile Marketing June 21, 2013

Top 3 tips to improve location based campaigns

According to xAd, Geofencing has become the most popular location-targeting technique and is used in 55% of location-based advertising campaigns. There are still a lot of misconceptions about the use of Geofencing however. Here's how geofencing can assist your mobile... >>

BizReport | Ecommerce April 18, 2013

Report: Mobile commerce, search show strong growth

Look for more ad dollars to push into mobile search and retail, that as new data out from The Search Agency shows strong growth for each sector through Q1 2013. Their data shows that overall ad spending for smartphones increased... >>

BizReport | Mobile Marketing March 27, 2013

How click to call can improve your business

Consumers are seeing more mobile ads than ever and conducting more mobile searches than ever. But there is still a gap between what the consumer is looking for in the mobile space and what they are finding - namely that... >>

BizReport | Advertising March 21, 2013

Tool ids shoppers who click then shop in-store

A new mobile measuring stick is available. From Sense Networks comes mClick-to-Visit Analytics, which tells retailers which consumers clicked a mobile ad and then visited a retail location. The tool is location based.... >>

BizReport | Mobile Marketing March 14, 2013

Report: For mobile, consumers want better batteries, processors

When it comes to mobile tablets, consumers are looking for specific innovations from manufacturers. Specifically, they want better battery life and faster mobile processors. That according to a recent TechBargains survey.... >>

BizReport | Mobile Marketing March 12, 2013

Report: Most brands still aren't prepared for mobile needs

When it comes to the mobile space the rush is on but only a few brands are actually getting to the mobile start line with the right preparation behind them. According to new data out from Kontagent and eConsultancy more... >>

BizReport | Mobile Marketing February 18, 2013

Report: Mobile influencing purchases, not converting

When it comes to the mobile space, an important line is being drawn in the ether: that of influence by not necessarily conversion. New data out from L2 Think Tank indicates that mobiles are using increasingly using their devices -... >>

BizReport | Mobile Marketing January 21, 2013

Reports: Mobile Europeans want information, shopping

New data out from comScore underlines how mobile consumers in different regions of the world are engaging across the mobile space. In most cases, it seems mobile consumers are quite similar - accessing specific types of information via mobile and... >>

BizReport | Mobile Marketing December 10, 2012

Retailers: How to improve your mobile space

With more shoppers hitting the online space this holiday season, retailers are looking for better ways to engage. Mobile is one area where some improvement can be made to customer engagement. Here's how:... >>

BizReport | Mobile Marketing October 26, 2012

Litle: Mobile sweet spot under $100

When it comes to mobile purchasing new data out from Litle & Co. shows where the sweet spot is - and it may be a little cheaper than many merchants thought. According to the data the best pricing for goods... >>

BizReport | Ecommerce August 17, 2012

Coupon options may change how people redeem coupons, rewards

A new release from VerticalResponse may change the way businesses create coupons and how those coupons are then shared between consumers. And a new app in the marketplace is set up to make it simpler to schools to earn rewards.... >>

BizReport | Ecommerce May 03, 2012

Poll: Mobile increasingly important for purchasing say Americans

When it comes to mobile shopping, research isn't the only thing people are looking for. To date many in the industry have believed mobiles were used primarily to research products or share deals through social networks. New research out from... >>

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