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BizReport | Mobile Marketing April 13, 2017

Expert: Millennials are coming to stores, but paying differently

Recent data out from Omnyway shows that about half of Millennials are making their non-grocery purchases in stores, but they aren't whipping out cash or even a credit card to pay. Millennials are also 16 times more likely to use... >>

BizReport | Mobile Marketing April 10, 2017

Study: Mobile key to shoppers research

More and more consumers are looking to their mobile devices to give them the skinny on new product releases. That, according to recent Salsify data; researchers found that most (77%) of shoppers are turning to mobile devices to find product... >>

BizReport | Mobile Marketing March 29, 2017

Study: Most want loyalty to be mobile

Rewards and loyalty programs continue to garner consumer interest, but shoppers aren't keen on those little plastic keycards any longer. That's one takeaway from Vibes' 2017 Mobile Consumer Report. ... >>

BizReport | Ecommerce February 28, 2017

Study: Brands must track across devices

Businesses which are not tracking consumers across devices are missing - or mis-attributing - at least one-third of transactions. That's one key finding from Criteo's new State of Cross-Device Commerce report. ... >>

BizReport | Mobile Marketing February 21, 2017

Report: Desktops still lead online spending

It's not secret than ecommerce led the way throughout the 2016 holiday shopping season, but while mobile devices had record breaking buying years, new data shows the desktop is still the leader in online commerce. ... >>

BizReport | Mobile Marketing February 09, 2017

Report: Shoppers want more SMS options

SMS and chatbots may hold the keys for upgraded customer interactions. That's the takeaway from a new OpenMarket report which indicates that about half of US and UK consumers would like to see more SMS and/or chatbot options for engagement... >>

BizReport | Ecommerce January 26, 2017

Criteo data shows mobile important for Valentine shoppers

With just a couple of weeks to go before Valentine's Day, Criteo is releasing shopping trend data which could help retailers connect. Researchers sifted through more than 1.2 billion digital purchases last year and one of the most interesting findings... >>

BizReport | Mobile Marketing January 25, 2017

Report: Mobile offers skyrocketing

Over the past year, retailers and other brands have significantly increased their use of mobile coupons and offers. That's the word from new Koupon Media data which shows 104 million Americans used mobile offers in 2016. ... >>

BizReport | Ecommerce January 20, 2017

Ecommerce Roundup: As digital increases, so does fraud

While 2016 showed a marked increase in overall digital commerce, online and mobile buyers weren't the only increases. One report indicates fraudulent purchase attempts are also on the up. ... >>

BizReport | Ecommerce January 11, 2017

Study: Digital shoppers less loyal

Digital consumers may be spending more and more money online, but they aren't necessarily spending with loyalty in mind. That's the word from new Verint Systems data which finds that those in the digital space are more likely to switch... >>

BizReport | Mobile Marketing January 04, 2017

Report: One-third of holiday shoppers used mobile

There were more than 20 billion dollar sales days during the 2016 holiday season, but the big story about retail spending this year is mobile. According to new NetElixir data, about one-third (30%) of spending was done via mobile device.... >>

BizReport | Advertising December 21, 2016

Experts: Mobile native, commerce important in 2017

Look for more out of mobile native companies as well as mobile commerce. Those are two areas that experts say will have a big impact on 2017. Here's why. ... >>

BizReport | Ecommerce December 21, 2016

Ecommerce Roundup: Mobile pushing more sales

When it comes to shopping at the last minute, mobile is key. That's the finding from new TUNE data. Mobile commerce has been a key point for retailers throughout this holiday season. ... >>

BizReport | Mobile Marketing December 16, 2016

Top 3 tips to convert mobile browsers to buyers

This holiday season, retailers have seen a marked increase in shoppers not only browsing but buying from mobile devices. Moving forward, many experts believe mobile shoppers will continue to increase. Here are three tips retailers can use to turn mobile... >>

BizReport | Mobile Marketing December 12, 2016

Expert: Experience driving mobile growth

Mobile is growing faster than many experts believed would happen, and according to one expert much of that growth is due to the mobile experience. Here's what brands can expect from mobile in 2017. ... >>

BizReport | Mobile Marketing December 06, 2016

Report: Customers are mobile, retailers are not

When it comes to digital shopping, more and more consumers are using mobile devices - both smartphones and tablets - to research and purchase. This is great for retailers who have fully functional mobile sites. But, according to a new... >>

BizReport | Ecommerce December 01, 2016

Reports: Mobile hot but not everyone is buying

Three new reports out this week show just how shoppers are - and are not - buying this holiday. ... >>

BizReport | Mobile Marketing November 29, 2016

Expert: 3 strategies that will push mobile engagement

Mobile is increasingly becoming a more prominent device for purchase, and this is especially true with holiday spend, where consumers are looking for ways to simplify the chaos associated with holiday shopping. Here's how merchants can get more from mobile... >>

BizReport | Ecommerce November 28, 2016

Reports: Black Friday a mobile success

Numbers are in and it appears that, once more, Black Friday was a shopping success. There was one change this year - mobile spending topped the billion dollar mark. ... >>

BizReport | Mobile Marketing November 24, 2016

Mobile trends to watch in 2017

More smartphones, more ways to pay for goods and services, more mobile. Merchants must gear up for mobile in the new year, according to two experts. Here's why: ... >>

BizReport | Mobile Marketing November 23, 2016

Merchants: How to use mobile ads to drive store traffic

Mobile is becoming ubiquitous with shopping for many consumers, but merchants continue to struggle with the right way to use mobile to drive traffic. Here are three tips to help merchants use mobile ads to drive in-store traffic. ... >>

BizReport | Ecommerce November 10, 2016

Expert: How to create strong mobile + geo-fencing strategy

Brands who aren't geo-fencing with their mobile coupons may be missing sales opportunities. That, according to one expert who believes the two go hand in hand. ... >>

BizReport | Ecommerce November 09, 2016

Expert: How merchants can win with geo-fencing

There hasn't been a lot of push in the geo-fencing world, at least in the last few months, but that doesn't mean the space has become stagnant. And, with more consumers going mobile geo-fencing options geo-fencing is likely to become... >>

BizReport | Ecommerce November 07, 2016

Holiday Roundup: Gift cards, mobile hot for holiday buyers

Look for more consumers to shop via mobile devices this year, and to give more gift cards. Those are key takeaways from two new trends reports leading up to the 2016 holiday shopping season. ... >>

BizReport | Mobile Marketing November 01, 2016

Holiday Roundup: Mobile pushing more sales

Two new reports suggest mobile will be key to holiday success for many retailers this year. ... >>

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