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BizReport | Ecommerce February 18, 2020

Experts: What Amazon's brick-and-mortar expansion means for retailers

Amazon's recent earnings announcement was a big one - breaking records for the online giant whose earnings keep going up. From those record breaking earnings to more brick-and-mortar stores, Amazon has a lot of retailers buzzing about what comes next.... >>

BizReport | Ecommerce February 14, 2020

Studies ID areas of impact for ecommerce

Two new reports out this week may give retailers and other brands tools to build a better overall digital experience - and thus a stronger customer base.... >>

BizReport | Loyalty Marketing February 11, 2020

Expert: True loyalty less about about buying more

When it comes to identifying loyal customers too many marketers are focused on how often a shopper actually makes a purchase, either online or offline. That, according to one expert, is a key issue with many brands' loyalty programs -... >>

BizReport | Advertising archives December 03, 2019

Three trends to watch in CX for 2020

The customer experience continues to be an integral part of brands' strategy, but providing a solid customer experience remains a struggle for some. Here are three ways brands may improve their CX strategy in 2020. ... >>

BizReport | November 12, 2019

Reports: How mobile, social will impact 2019 holidays

Three new reports point to social being especially important for merchants and brands this holiday season. In fact, about half (48%) of shoppers say they are open to buying gifts they see on their favored social media channels. And, with... >>

BizReport | Ecommerce archives November 06, 2019

Report: Lead-up to Black Friday important for holiday shoppers

New data from Cardlytics finds that the weeks leading up to Black Friday are especially important this holiday season. According to their new report more than one-third (40%) of holiday shopping is now happening in the lead-up to Black Friday.... >>

BizReport | Ecommerce archives September 24, 2019

Forecast: Look for holiday retail boost

Deloitte's new holiday retail forecast may put more black on merchants' bottom lines. That, because overall their experts believe holiday spending will increase about 5% YoY with online sales increasing unto 20% YoY. ... >>

BizReport | Ecommerce archives July 23, 2019

Top 4 tips to improve BTS strategy

Most back to school purchases are still made in-store, but more and more consumers are using smartphones, laptops, and tablets to influence their purchases, to check pricing, and find deals. Here's how to build a strong back-to-school strategy. ... >>

BizReport | Ecommerce archives July 17, 2019

Reports: Amazon wins Prime Day

It should come as no surprise, as Prime Day is Amazon's sales event, but Amazon did win day 1. However, big retailers including Walmart and Target joined the fray with their competing sales this year, as did electronics go-to Best... >>

BizReport | Advertising archives June 29, 2019

Reports ID how travelers use mobile during trips

Books of maps, stopping at gas stations for directions. Printing specific directions from mapping sites. Over the years, travelers have used these options and more to get to their destinations. But, with the advent of mobile, many simply turn to... >>

BizReport | Ecommerce archives April 19, 2019

Study finds connection key for shoppers

It turns out branded interaction may be the key to increasing sales and revenue. That, according to new Bazaarvoice data which found that product pages with Q&A type information scored 47% higher conversion rates to those pages that didn't house... >>

BizReport | Social Marketing March 20, 2019

Instagram testing checkout option

A new release from Instagram may change how merchants and brands interact on the social platform. This week, they announced a beta test, using a select group of retailers, for what is called Instagram Checkout. ... >>

BizReport | Mobile Marketing January 24, 2019

Mobile increasingly important for retail

With an average spend of $2.1 billion, the 2018 holiday shopping season was definitely a record-setter, but it isn't just the average - or total - spend that is important. It's how people shopped. Overall, the holiday shopping period accounted... >>

BizReport | Ecommerce archives September 21, 2018

Study: Holiday shoppers starting earlier

While the big holiday rush won't be seen before the Thanksgiving holiday in the US, new data out from Bazaarvoice finds that 25% of holiday shoppers will begin their holiday preps about three months prior to December 25th. This means... >>

BizReport | Ecommerce archives June 20, 2017

6 in 10 UK digital shoppers will purchase via smartphone in 2017

New research from eMarketer forecasts that nearly six in ten of the UK's digital shoppers will make a purchase via smartphone this year. ... >>

BizReport | Ecommerce archives May 02, 2017

Don't forget sleepy mobile shoppers, warns research

Warning: Many of your mobile shoppers may well be drowsy, so make sure your checkout process takes this into consideration. At least, that's the take out I got from PCA Predict's recent research into UK mobile use. ... >>

BizReport | Ecommerce archives April 21, 2017

With rise of connected Gen Y, retailers must be fit for the future

The rise of the Gen Y shopper, mass adoption of smartphones and advances in technology mean that the path purchase is well trodden by connected shoppers, says Savvy in a report that warns retailers and brands to keep up. ... >>

BizReport | Ecommerce archives February 28, 2017

Study: Brands must track across devices

Businesses which are not tracking consumers across devices are missing - or mis-attributing - at least one-third of transactions. That's one key finding from Criteo's new State of Cross-Device Commerce report. ... >>

BizReport | Mobile Marketing January 31, 2017

Starbucks' mobile success slows in-store growth

There is something brewing at Starbucks', and it's not just the coffee. The coffee chain's first-quarter earnings showed disappointing growth which has been attributed to the success of the company's mobile order-and-pay app feature. ... >>

BizReport | Mobile Marketing January 31, 2017

MEF: 78% of consumers made a purchase via mobile last year

New research from global trade body Mobile Ecosystem Forum's annual Mobile Money Report reveals that mobile is increasing its role in banking, shopping and payments. ... >>

BizReport | Ecommerce archives October 04, 2016

Sales via mobile apps overtake those on mobile web

Mcommerce sales are up 40% this year, according to new research from the e-tailing group, with mobile apps making up the majority of mcommerce transactions.... >>

BizReport | Ecommerce archives September 30, 2016

Women in UK leading the way in mobile shopping

Women in the UK are using a mobile device far more than their male counterparts when it comes to shopping, according to new data from Worldpay. ... >>

BizReport | Ecommerce archives September 29, 2016

Report: Mobile pushing more ecommerce

When it comes to shopping via mobile device, many shoppers are browsing and buying more often than those who aren't connected. That's the word from the IAB's new "Mobile Commerce: A Global Perspective," which found that while three-quarters of global... >>

BizReport | Mobile Marketing August 05, 2016

Mobify report reveals impact of mobile website speed

The faster a mobile website is, the better consumer engagement. While that might seem obvious, Mobify has just released data to back it up. ... >>

BizReport | Ecommerce archives July 22, 2016

Shoppers using mobile for BTS shopping

August is only a week away, and that means schools will be going back to session in the US soon. Some parents are already making the back to school shopping rounds, and for many mobile is offering an assist. ... >>

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