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BizReport | Ecommerce November 09, 2017

What Amazon's 3rd party discount move means for marketers

Recently, Amazon announced plans to begin offering discounts on items listed in their system from third party sellers. What impact might this have on smaller merchants and marketers? One expert explains. ... >>

BizReport | Email Marketing January 11, 2017

Research reveals email marketing more popular among marketers than trendier topics

A study of marketers' intent by True Influence reveals that email marketing and online video are set to be big trends this year. ... >>

BizReport | Social Marketing October 21, 2016

Millennial-led SMBs defining new world order for marketing

Small and medium sized businesses led by Millennials are changing traditional marketing on its head and defining a "new world order", according to new research released by video-editing app development firm Magisto.... >>

BizReport | Email Marketing February 18, 2016

More marketers seeking to integrate email with social media

A recent survey by Selligent/StrongView suggests marketing budgets will rise this year with email the top target for investment. ... >>

BizReport | Mobile Marketing August 27, 2013

Maximizing user experience will increase rankings in Apple's App Store

App marketers and developers can no longer rely on massive download numbers to get them to the top of the Apple Store rankings. Instead, a positive app experience generating high app ratings will play a significant role.... >>

BizReport | Mobile Marketing January 13, 2012

86% of marketers plan to use QR Codes

Mobile barcode firm Scanbuy has released findings of a new study that reveals marketers are well aware of QR Codes and the majority say they will be using them at some point in the future.... >>

BizReport | Email Marketing June 07, 2011

Epsilon: 3% email conversion rate strongest for 2 years

Many would have you think that email is passé, but a new study from email marketing firm Epsilon and the Direct Marketing Association's Email Experience Council (EEC) found there's no sign from marketers of email volumes dropping.... >>

BizReport | Advertising September 09, 2008

Agencies: Marketers want more from you

Marketers may be turning to advertising agencies in droves to make the most of every advertising dollar but according to a recent survey, sponsored by Sapient, marketers aren't getting everything they want. The survey found that marketers want more, especially... >>

BizReport | Research April 16, 2007

Identity theft worries are high for American consumers

E-tailers and email marketers who think their campaigns have begun to falter may be right. But flagging sales may not be because of bad advertising copy or outdated email lists. According to a recent Zogby study, identity theft worries are... >>

BizReport | Research October 12, 2006

Boomers Have Money, Gen Y Has Influence

Want to influence shoppers to buy your brand? Revenues falling even with a targeted search campaign and building buzz through social networks? Then you may not have the right people involved. Kids are the influencers today.... >>

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