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BizReport | Advertising archives November 15, 2017

Solid start to 2017 holiday season, how marketers can prep

Adobe has released initial findings for the 2017 holiday shopping season - and if the season continues, marketers will have a merry Christmas, indeed. According to Adobe's data the US Veteran's Day weekend shopping totals topped $1.3 billion, a 9%... >>

BizReport | Blogs & Content archives November 10, 2017

Content tips for holiday marketing

New data out from VigLink indicates nearly half of consumers won't be buying on Black Friday or Cyber Monday. Instead, they'll be researching products and planning shopping trips. How can marketers connect? Through the right content. Here are three tips.... >>

BizReport | Advertising archives July 21, 2015

Top 3 tips to build a strong marketing team

Marketing teams are becoming more important every day. No longer are these teams relegated to developing advertising campaigns, in many cases marketing teams are also social media experts, they plan both online and in-person events and sometimes liaise between departments.... >>

BizReport | Advertising archives September 30, 2013

Brands: Are you customer centric?

In the wild west of online marketing, many brands are focused on acquiring new customers. Sometimes to the detriment of older customers; customer who may have 'made' the brand. The question now becomes how do brands focus on new customers... >>

BizReport | Search Marketing September 28, 2010

Top 3 search tips for 2010 holidays

Are you already looking into your marketing crystal ball, trying to deduce what will and won't work this holiday season? If so, you're on the right track. Not because of the crystal ball but because you're already thinking about the... >>