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BizReport | Ecommerce June 27, 2012

4 Questions with nFluence's Henry Lawson

Just a short time ago the dealBoard app upgraded into the m:commerce space, promising to put all of consumers' daily deal offers into a single place - much simpler to deal with. But not only is the app changing how... >>

BizReport | Ecommerce June 18, 2012

How to make the most of showrooming

A new trend in retail - customers coming into a store, looking at a product and then leaving to buy online - is causing some retailers additional stress in this stingy economy. Called showrooming, many are looking for ways to... >>

BizReport | Ecommerce May 17, 2012

Studies: Targeting improves in-store buys, mobile ads missing mark

A new report out from Legolas Media and SymphonyIRI links online targeting to an increase of nearly 20% for in-store sales. According to the study of more than 50 million rich media and banner impressions on premium websites targeting ads... >>

BizReport | Ecommerce March 13, 2012

Survey: Smartphone shoppers will switch brands for savings

Call them fickle if you must, but mobile shoppers are calling themselves savvy. In a new report from AisleBuyer, researchers found three-quarters (75%) of smartphone shoppers would switch brands if offered a mobile, real-time offer while shopping.... >>

BizReport | Mobile Marketing February 22, 2012

How mobile is impacting online commerce

As ecommerce continues to explode a new offering - the ability to browse, shop and even price compare in-store - is making headway into the space. Mobile commerce is still in its infancy, but there is huge potential in mobile,... >>

BizReport | Ecommerce December 28, 2011

Post-holiday emails to focus on gift cards

The big shopping rush may be over, but retailers across the US believe there is still money to be spent, and they are banking most of that cash is coming from gifted gift cards. According to Responsys about 22% of... >>

BizReport | Mobile Marketing December 06, 2011

Brands: What you need to understand about m:commerce leading up to 2012

According to comScore three days in the first full week of holiday shopping hit the $1 billion sales mark; meanwhile data from Tealeaf shows that while mobiles are shopping they're also frustrated with some mobile processes. Here are Tealeaf's top... >>

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