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BizReport | Mobile Marketing February 15, 2012

JiWire: 74% of mobile influenced by location-sensitive ads

Here's another point for location based advertisers: data from JiWire shows 74% of mobile users who see location based messages take action based on that ad. The data is available from JiWire's new Mobile Audience Insights Report. ... >>

BizReport | Advertising archives September 07, 2011

Report: Images, coupons, location services key to local business

Local businesses may want to re-think the image and coupon content of their web listings. According to new data from MarketingSherpa, local search results with images and coupons are big attention getters for consumers. ... >>

BizReport | Advertising archives August 27, 2010

Image Space Media to offer local edge to national brands

There is a not-so-new angle for national or regional brands to consider in the online adspace: the local angle. AdStart, the self serve ad platform from image Space Media, launches a new local targeting feature this week, which should help... >>