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BizReport | Mobile Marketing April 30, 2012

Content consumption up via tablet

New data out from comScore finds Kindle Fire now accounts for just over half of the market share for Android tablets (February 2012); Fire's closest competitor is Samsung's Galaxy Tax with a 15% share. ... >>

BizReport | Advertising archives July 18, 2011

Platform targets ads based on context, location

Local marketers may get a leg up on the competition through a new hyperlocal ad hub. Today, Local Yokel Media, an online marketplace focused on hyperlocal ad impressions, launches. The platform is set up to serve impressions to consumers in... >>

BizReport | Advertising archives March 21, 2011

Forecast: Local Online could double by 2015

As more consumers look to online outlets for news and information, more local businesses are hoping to engage them in the space. That is the takeaway from a new forecast from BIA/Kelsey, which indicates that local online ad revenues may... >>

BizReport | Blogs & Content archives November 11, 2010

MerchantCircle acquisition may make localized content simpler

This week, MerchantCircle announced plans to acquire Bloglines, a content aggregator service. The deal is set to take place in December, and may help local businesses and consumers stay in touch. How? By making it simpler for blog readers to... >>

BizReport | Blogs & Content archives August 27, 2010

MerchantCircle offers local content for small businesses

MerchantCircle, a social network for business owners, is launching a content portal which may help consumers find local businesses through search functionality. The Local Content Studio (LCS) soft-launched in May, giving local businesses the ability to create short-form content within... >>

BizReport | Ecommerce archives March 17, 2010

Analog Analytics offers hyper-local options for advertisers

There is a new option for local online publishers: local coupons, gift certificates and deal options targeted to the local readership. The platform from Analog Analytics gives publishers and marketers the ability to connect on a local level with consumers... >>

BizReport | Blogs & Content archives January 25, 2010

To engage consumers use local content

When it comes to content most newspapers and television stations seem to have a corner on the market. But the local marketplace is begging for more content - be it upcoming events, news items or organizational information. Local businesses are... >>

BizReport | Ecommerce archives December 08, 2009

E-circulars give real-time deals to online consumers

Online news community Topix is partnering with product search leader Krillion to launch e-circulars within its news community. This will give consumers real-time information on shopping deals and in-stock product notices for their local etailers and marketers as well as... >>

BizReport | Ecommerce archives May 04, 2009

Localeze offers 'Confidence' score

Local marketers could get a boost from a new Localeze offering. The Localeze Confidence Score launched a few days ago taking up the position of 'more relevant' search results. The tool bases search results on queries from consumers looking for... >>

BizReport | Search Marketing May 04, 2009

Local search hub Centerd offers content-by-intent

Local search is a curious thing. Businesses many times found either by direct navigation or by accident. Local search engine Centerd could change that by offering local search results according to the intent of the query. ... >>

BizReport | Advertising archives January 16, 2009

Krillion, Topix partner for in-stock notifications

The latest craze with online shoppers is researching online and buying in-store; going along with that notion is the fact that consumers want to know what merchants have in-stock, whether they are buying online or offline, at the moment they... >>

BizReport | Viral Marketing December 17, 2008

Examiner.com partners with Jivox for local video ads

Local website hub Examiner.com is partnering with Jivox, an online video advertising service, to provide local marketers with local online video ads. Examiner.com operates 60 geographically targeted, local hubs; the new partnership will allow local marketers to run video ads... >>

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