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BizReport | Email Marketing October 28, 2009
ClickTale, Contactology drill down email analytics
Email marketers looking for more in-depth analysis of consumer list members may get exactly that from a new partnership between ClickTale and Contactology. The partnership gives email marketers the ability to see how consumers are interacting with the message and... >>
BizReport | Search Marketing April 02, 2009
Yield Software launches automated suite for SEO/SEM
Online technology company Yield Software has launched a new suite of products for search engine marketing and optimization and is backing up the suite with a free 30 day trial for marketers. The suite, geared for small and medium sized... >>
BizReport | Search Marketing August 12, 2008
How to boost landing page response
Ask any experienced marketer and they will tell you - a landing page can make or break an online business. However, even though marketers know how important the landing page is, many still aren't sure how to optimize their landing... >>
BizReport | Research June 04, 2008
Does your landing page take too long to load?
If you answered either "Yes" or "I don't know" to that question, take a look at AlertSite's new offering. The platform allows marketers and online publishers to gauge how long it takes a landing page to load.... >>
BizReport | Email Marketing May 16, 2007
Email landing page optimization research results released
New research from MarketingExperiments.com has identified ways in which to make email landing pages more effective. The research includes ways in which copy length affect landing page performance.... >>
BizReport | Search Marketing November 09, 2006
Google Changes Landing Page Scoring
Online marketers need to bring their landing pages up to speed – quickly – or face paying more in advertising costs. Back in July, Google said they would begin factoring in landing page quality to their search ad bidding algorithm.... >>
BizReport | Advertising September 14, 2006
Land Customers From First Impression
You never get a second chance to make a first impression – especially on the Internet. Your website landing page and subsequent product pages could determine who sticks around long enough to buy your products or services, so make them... >>
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