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BizReport | Advertising archives February 16, 2015

Ad Roundup: Content and call tools launched

In today's advertising roundup: a new content optimization platform is launched and one platform adds click to call metrics.... >>

BizReport | Search Marketing June 08, 2010

New tool embeds keyword suggestions into website

Placing keyword suggestions on websites is now one step simpler. WordStream has released a keyword tool which allows website owners to create widgets which suggest keywords. The tool is free to use.... >>

BizReport | Search Marketing March 18, 2010

Keyword Competitor offers daily keyword updates

Have you ever wondered how the keywords used by your competitors are doing? Wonder no more, thanks to the Keyword Competitor. The platform gives PPC marketers the ability to see what keywords competitors are using and how those keywords stack... >>

BizReport | Search Marketing February 10, 2010

Keyword bid optimization is next for Anchor Intelligence

Traffic quality solution provider Anchor Intelligence is set to launch a new phase in optimization: the keyword optimization system. Called ClearMark for Keywords, the platform allows online marketers to optimize keyword bids according to revenue estimates.... >>

BizReport | Search Marketing December 16, 2009

WordStream tools identify keyword niches

Keyword marketing may be an older form of online marketing but it is also one of the toughest to understand and use correctly. Two new tools from WordStream may help new and old marketers figure out which keywords or keyword... >>

BizReport | Search Marketing September 28, 2009

Forecast: Holiday paid search spend may reap more rewards

When it comes to the holiday spend, everyone wants a crystal ball to see what will and won't happen. Although crystal balls aren't available, one revised forecast indicates that the upcoming holiday season may not be as bleak as some... >>