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BizReport | Blogs & Content archives August 01, 2011

How in-text can help brands win with content

New social options from in-text ad hub Vibrant may help brands better integrate within the social space. The Social Bar pushes consumer conversations across the web based on relevance. Rather than only delivering that message within a certain social circle,... >>

BizReport | Advertising archives March 17, 2008

Kontera launches in-text ad targeting solution

Can you contextually target ads according to site content, video and images? You can now with a new advertising offering from in-text ad provider Kontera. The new offering is said to increase ad engagement by 20%.... >>

BizReport | Advertising archives October 25, 2007

Kontera launches ContentLink

Online ad platform Kontera has rolled out a new platform that will allow for regional targeting of in-text ads placed with their site. Marketers can now target by area code, city, state and even demographic area.... >>