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BizReport | Mobile Marketing December 07, 2016

'Beacosystem' driving billions of dollars in sales

Nearly all mobile owners use their device while in-store and, suggests research from beacon platform inMarket, while beacons are not yet present in large numbers of retail outlets where they are being used they are making their presence felt by... >>

BizReport | Ecommerce November 18, 2014

Minimize shopper tension and abandoned purchases with mobile payments technology

Queuing - the Brits are famous for it but, at busy times of the year such as Christmas, shoppers in the UK singled out waiting in line as a major flashpoint and long queuing times as a key reason for... >>

BizReport | Ecommerce August 13, 2014

U.K. tour operator installs virtual reality experience in-store

Thomas Cook, the UK-based tour operator, is using the latest in virtual reality technology to provide potential customers with tours of resorts and the company's airline. ... >>

BizReport | Mobile Marketing March 07, 2014

Americans abandon purchases in-store after 8 minutes waiting in line

Forming an orderly queue at the checkout isn't something today's consumers want to do. New research from Omnico Group reveals that eight minutes is as long as Americans will tolerate standing in line, after which they will simply abandon the... >>

BizReport | Ecommerce November 19, 2013

Vibes: New research reveals how shoppers will use their mobiles this holiday season

New research from mobile marketing technology firm Vibes provides retailers with insights into how shoppers plan to use their smartphones this festive season. The insights will enable retailers to leverage mobile the way consumers plan to use it and lay... >>

BizReport | Ecommerce November 15, 2013

Consumers say using mobile in-store quicker than asking a store assistant

Many consumers will log on to do their Christmas shopping this year, but that doesn't mean they are completely shunning the in-store experience - far from it, according to new research from BuzzCity. Retailers must ensure that shoppers get the... >>

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