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BizReport | Advertising archives June 20, 2016

Snapchat to give advertisers info on how their campaigns impact in-store sales

It is a question every marketers wants to know - how is their social media marketing performing in the real world? A new partnership between Oracle Data Cloud and Snapchat is set to answer just that. ... >>

BizReport | November 13, 2012

Smartphone users to spend 72% more this season than non-users

There has been much research done about consumers' changing shopping habits, and the role mobile devices play. For retailers that haven't yet got their mobile marketing strategy up and running, perhaps this latest research from Deloitte will open some eyes.... >>

BizReport | Ecommerce archives October 21, 2011

ONS figures show surprise rise in UK September sales volumes

Britain's Office for National Statistics' latest retail sales bulletin shows a surprise volume rise in September after riots disrupted trade in August.... >>

BizReport | Research archives August 08, 2008

Report: Online campaigns, research influence in-store sales

Here is one more reason to advertise online: kids getting ready for the back-to-school rush are shopping online. Although this doesn't translate to online sales, it does translate to in-store sales. According to a new report from Performics, teens are... >>