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BizReport | Ecommerce archives May 05, 2016

iPhone replaces iPad as ecommerce device of choice

iPhones have overtaken iPads in ecommerce transactions in the UK, according to new research from Criteo. ... >>

BizReport | Mobile Marketing October 12, 2012

72% of U.S. teens that own a tablet own an iPad

Apple's slick design and high-end technology isn't just for the well-heeled and professionals. More U.S. teens are favoring iPhones and iPads, according to new research released this week by Piper Jaffray.... >>

BizReport | Advertising archives October 02, 2012

Belly Band: Traditional print ad gets digital makeover

A popular print advertising format has become the latest to get the digital treatment. Popular Science is wooing advertisers with a new take on the 'belly band', due to appear on the cover of November's edition.... >>

BizReport | Mobile Marketing July 24, 2012

Adyen: iPad leads mobile payment market

New data, eight months in the making, has been released by multichannel payment solution provider Adyen. It shows that the worldwide share of all mobile transactions has more than doubled over the past 8 months with the iPad leading the... >>

BizReport | Mobile Marketing April 16, 2012

iPad driving U.S. m-commerce, Texans leading the way

The iPad is driving nearly all mobile shopping, browsing and purchasing, according to a new report from RichRelevance, with Texans leading the way in the U.S. ... >>

BizReport | Mobile Marketing March 23, 2012

Overheating iPad? There's an app for that

It appears the new iPad really is hot property with claims that the device overheats, particularly when playing video games. Most users seem happy to put up with the 116 degrees Fahrenheit it pumps out, while others have found a... >>

BizReport | Mobile Marketing March 19, 2012

Widget tracks use of new iPad

The launch of the new iPad generated the usual hype and long queues, but discovering just how many people are using the new device in the U.S. can be easily tracked thanks to a widget developed by ad network Chitika.... >>

BizReport | Mobile Marketing February 20, 2012

Mobile platform to simplify advertising

The mobile marketplace is heating up. From the release of new devices to the release of new advertising options both consumers and advertisers are being better served through the mobile space. ... >>

BizReport | Mobile Marketing January 06, 2012

Research reveals average tablet users women in their forties

Figures recently released by Maritz Research show that tablet purchases continue to grow with Apple's iPad the leader. While those facts aren't particularly surprising their revelations about female users are.... >>

BizReport | Mobile Marketing January 04, 2012

How those new mobiles are connecting

Smartphones have been available for a few years now, but 2011 saw an upsurge of adoption with many more people switching from feature to smartphones and engaging with content, games and even advertising differently. Smartdevices - tablets, ereaders, etc. -... >>

BizReport | Mobile Marketing May 13, 2011

APA: iPad users want more branded apps

The majority of iPad owners prefer branded apps over non-branded paid-for apps, according to new research from the Association of Publishing Agencies.... >>

BizReport | Mobile Marketing April 08, 2011

Survey: 37% of teens aspire to own Apple gadgets

Smartphones are becoming the latest "must have" teen gadget. Apple's "cool" factor is driving popularity of the iPhone and iPad among teenagers, according to a new survey from Piper Jaffray.... >>

BizReport | Advertising archives March 13, 2011

Digital magazines "exploration springboards" for iPad users

There's so much you can do on an iPad - email, gaming, browsing, reading magazines to name a few. Research from publishers Bonnier has found this plethora of activities distracts iPad users to the point where they have trouble focusing... >>

BizReport | Blogs & Content archives February 24, 2011

Rebtel: iPad ahead of Kindle, Android with some demographics

For minorities in the US, the iPad has it. That is the takeaway from a new Rebtel report, which found that about 5 million US immigrants own tablet devices. That is 13% of the immigrant demographic already owning a tablet,... >>

BizReport | Advertising archives February 14, 2011

Land Rover success with The Daily ads

Last week, News Corporation launched The Daily, a digital newspaper app exclusive to the iPad. One of the first advertisers, Land Rover, is pleased with initial campaign results. ... >>

BizReport | Advertising archives January 19, 2011

Most iPad users prepared to view ads for free content

It appears iPad users are prepared to compromise. While the majority said ads detract from their enjoyment of their Apple device, as many would be prepared to accept advertising for free or lower-cost content.... >>

BizReport | Internet January 17, 2011

Apple angers publishers with cessation of free iPad access for print subscribers

Apple has told several European publications that they can no longer offer free access to their iPad editions via the App Store, according to recent reports. Why? It's all about the money.... >>

BizReport | Blogs & Content archives January 05, 2011

Will tablets save the news business?

Tablets, it seems, aren't going to go away quickly. This year, according to eMarketer, 70 million tablet computers are expected to be sold in the US with the bulk of sales going to Apple's iPad. The question is what are... >>

BizReport | Research archives December 21, 2010

Who's using tablets, how and why

If you think tablets are a short-term, use only for play thing, think again. A new report, out today from Harris Interactive and Fuze Box, indicates that tablets may be much bigger than many believe - for work and for... >>

BizReport | Advertising archives November 05, 2010

iPad users more engaged with advertising

As the iPad continues to dominate sales of connected devices there's good news for advertisers. According to new data from Nielsen, iPad users are more engaged with advertising than other e-reader, netbook or smartphone users and more likely to make... >>

BizReport | Research archives August 11, 2010

iPad magazine says readers very responsive

Ever wondered how responsive iPad users are? An iPad-only magazine found their iPad audience very willing to participate in a survey and believe other marketers can take advantage of this. But surely the novelty will soon wear off?... >>

BizReport | Research archives June 18, 2010

Quantcast: Android responsible for 20% mobile browsing

iPads and iPhones may hold the bulk of news headlines over the last few months, but according to a new report consumers are just as enthralled with Android devices. According to the latest numbers from Quantcast, Android devices are now... >>

BizReport | Blogs & Content archives June 16, 2010

Reports: iPad changing the game for advertisers, publishers

Early data on iPad ads indicate that the tablet is pushing higher ad engagement than traditional mobile or online ad formats. According to a new report from textPlus, Pointroll and AdMarvel consumers are spending more time with ads on iPads,... >>

BizReport | Trends & Ideas archives June 01, 2010

Citrix: Businesses embrace iPads

The preliminary results of a survey by I.T. firm Citrix reveal that a large number of businesses expect to purchase iPads for their company and employees, and even more intend to support personal iPads.... >>

BizReport | Advertising archives May 26, 2010

Tablet market skyrocketing, opportunities for marketers abound

Marketers looking for the Next Big Thing with which to capture consumers' attention may want to look a little more closely into the tablet computing market. Not to develop or invest in the development of tablets, leave that to the... >>

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