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BizReport | Search Marketing October 30, 2012

Study: Local searchers may surprise

A new study out from YP and Street Fight finds about one-quarter of local searches are performed by 'avid local searchers' and that they're searching across devices for local businesses and information. ... >>

BizReport | Advertising archives January 11, 2012

Digital Zip takes targeting to hyper local level

Over the past year a lot has been said about localizing online campaigns. With the consumer base increasingly mobile it makes sense to include not only local sales but local information - locations, phone numbers, etc. - in online information.... >>

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