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BizReport | Ecommerce archives December 05, 2011

Mobile, tablet conversions spike, Cyber Week brings 3 $1b-plus days

The first full week of December is here but already there is joy among online retailers. According to comScore 'Cyber Week' gave online merchants three days surpassing the $1 billion sales mark; all told, shoppers spent more than $6 billion... >>

BizReport | Advertising archives November 07, 2011

3 Questions with Sharing Spree

Over the past nine months, social commerce site Sharing Spree has seen incredible growth. Part of that is due to the consumer hunger for daily deals, but also because instead of reaping huge rewards as a company, this deal site... >>

BizReport | Advertising archives November 02, 2011

How local could lead holiday ROI even higher

Considering we haven't begun the initial 72-hour sprint into the holiday shopping season, it may seem a little soon for this next bit of advice: localizing ad efforts will help increase sales in the final 72 hours of the holiday... >>

BizReport | Ecommerce archives October 21, 2011

Almost half of shoppers to spend less on 2011 holiday gifts

Consumers have been looking for holiday gifts since the start of the year, according to Ipsos Public Affairs and most are planning to spend the same or less than they did last year. ... >>

BizReport | Mobile Marketing August 30, 2011

Velti: Key to mobile coupon campaigns is to keep them simple

The holiday season is almost upon us and consumers are scanning all types of media for money-saving gift ideas, sometimes quite literally. Mobile will play a big role in Christmas shopping this year and marketers are looking to push coupons... >>

BizReport | Ecommerce archives August 05, 2011

4 Questions with Searchandise CEO John Federman

As the holidays pull closer, merchants are looking for more ways to find and engage online shoppers. While both mobile and ecommerce have seen steady increases throughout 2011, most merchants rely on the holidays to make the bulk of their... >>