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BizReport | Ecommerce February 24, 2010

Report: Consumer cutbacks an opportunity for marketers

The recession taught Americans at least one thing: how to save more money, or at least get spending under control. According to a recent Harris Poll, about two-thirds of Americans are buying generic brands and brown-bagging lunch. All because of... >>

BizReport | Blogs & Content February 01, 2010

Harris Poll: Only 2 in 5 reading newspapers

It is no secret that offline readership for newspapers continues to drop, but several studies have shown much of the readership has simply switched to online formats. Not so according to a recent Harris Poll. In it researchers state that... >>

BizReport | Ecommerce December 24, 2009

Final holiday shopping weekend sees ecommerce skyrocket

Thanks to the East Coast blizzard in the US the last holiday shopping weekend turned to online opportunities, giving etailers reason to celebrate. According to a new comScore report the December 19, 2009 weekend saw 13% growth and a final... >>

BizReport | Ecommerce November 09, 2009

How Americans are saving money in 2009

A recent Harris Poll shed light on exactly what American's are doing to save money and stay afloat in the still-struggling economy. The good news? Most Americans seem to have truly changed spending habits to become more frugal and realistic.... >>

BizReport | Ecommerce October 20, 2009

Coupon availability beginning to dictate shopper decisions

Most etailers and even offline retailers expected it to happen. Still, the results from the second annual Benchmark Survey on Consumer Coupon Behavior may startle some because of the number of consumers changing their habits. The survey found that nearly... >>

BizReport | Research September 01, 2009

Study: Consumers still not keen on spending

Wall Street may be hopping, the stock market may be up but consumers still aren't buying. Literally. According to a new Harris Interactive Poll. According to the report more than three quarters of Americans have changed the way they spend... >>

BizReport | Research November 20, 2008

Harris Poll: The Internet revolution continues

Over 80% of the U.S. population is online, and cyberspace is no longer purely the domain of the young and tech-savvy, according to recent Harris Interactive research.... >>