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BizReport | Mobile Marketing November 06, 2015

Top 3 tips to use sports to engage globally

Famous athletes are recognized by face and reputation. This leads large corporations to hire athletes to star in commercials that air during sporting events. Even if you can't afford the large contracts of athlete endorsements, there is a way to... >>

BizReport | Ecommerce archives December 20, 2011

Why verification matters in international marketing

This holiday season has seen ecommerce numbers sky-rocket as shoppers from around the globe have looked to online merchants to fill holiday stockings at discount prices. But, for the merchant, there is more to engaging an international shopping base than... >>

BizReport | Advertising archives December 30, 2010

Optify offers quick global campaign launch

From monitoring the impact of a campaign on organic search to tracking conversion rates, today's online merchant needs to be in the know. That means real-time information. SaaS provider Optify has upgraded their platform to give marketers more insight into... >>

BizReport | Research archives November 09, 2010

Poll: International calling on the up with consumers

It may seem as if no one is traveling and that consumers are still cutting back, but a new poll from Harris Interactive shows that a solid chunk of American consumers are at least feeling global. How and why? Because... >>

BizReport | Trends & Ideas archives October 15, 2010

Top 3 tips to bridge communication gaps

Over the last few weeks a lot has been said about capitalizing on the global marketplace. Brands from English-speaking countries are looking to non-English speaking consumers to help break out of the global recession and vice versa. Before jumping into... >>