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BizReport | Ecommerce archives October 17, 2012

Claritics partners with Badgeville to bring analytics to gamification

Gamification is getting an upgrade. Beginning today, Claritics and Badgeville are partnering to bring better analytics into the gamification space. Through the partnership brands using gamified ads and techniques will be able to track and analyze campaigns in real time... >>

BizReport | Social Marketing May 02, 2012

How Kia gamified ads pushing purchase intent, product awareness

Online gaming continues to grow, but it isn't just the game space that is seeing an impact from the popularity of the pastime. Gamification within the ad space is beginning to hit its stride as more brands offer shoppers -... >>