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BizReport | Mobile Marketing June 04, 2015

Father's Day: Dads spend big on mobile

With Father's Day just around the corner it's a good time to consider ways in which to engage this valuable consumer segment and, according to new data released by IAB's Mobile Center and Millennial Media, mobile is the way to... >>

BizReport | Ecommerce archives June 05, 2014

Forecast: Spending on Dad will be up this year

A forecast just out from BrandKeys indicates kids will be spending a little more on dear ol' dad this year. About 7% more, as a matter of fact. While Mom still rules, kids are expected to spend about $145 on... >>

BizReport | Research archives June 14, 2012

Survey: Dad doesn't know best?

Mr. Fix-It beware. A new survey out from TeamViewer indicates the seat of power - at least where electronics are concerned - is shifting away from Dad and to. . .daughter? In some cases, yes, TeamViewer's research indicates a different... >>