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BizReport | Trends & Ideas July 11, 2017

Third of Brits trust the media less now than they did six months ago

Only one in five people in the UK always trust the information reported by the media, according to a new study from online video platform, Newsflare. ... >>

BizReport | Advertising June 13, 2017

Offensive content could kill brands

Consumers are more conscious of the content associated with brands, so much that many say they would switch brands if their ads are placed near something offensive. That's the word from the CMO Council. The new study "How Brands Annoy... >>

BizReport | April 06, 2017

UK regional publishers unite to promote brand ad safety benefits

Amid concerns that brands are funding terrorism through programmatic, as well as the fake news backlash, UK regional publishers have gone public to promote local advertising and highlight the dangers of "blind programmatic ad buying". ... >>

BizReport | Trends & Ideas January 17, 2017

Most media chiefs believe fake news is good for business

Fake news has been hitting the headlines of late but, according to a new report from the Reuters Institute for the Study of Journalism, most news media chiefs believe fake news is good for business. ... >>

BizReport | Blogs & Content January 13, 2017

BBC fact-checking 'Reality Check' team to work with Facebook

The British Broadcasting Corporation (BBC) has set up a new team dedicated to fact-checking news frequently shared on social media. ... >>

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