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BizReport | Advertising May 02, 2016

Mobile drives fastest UK digital ad growth rate in 7 years

The Advertising Association/Warc Expenditure Report is out and it reveals, perhaps unsurprisingly, that Internet ad spend growth was mainly driven by mobile. ... >>

BizReport | Mobile Marketing October 31, 2008

Marketers moving money into mobile marketing

A couple of new surveys reveal that spending on mobile marketing is expected to rise over the next few years, particularly across major UK brands, as marketers welcome its cost-effectiveness and targeting capabilities. ... >>

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