Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Beyond Marketing
BizReport : Tags : Tag Results
Tag Results
1 Tag Results
Pagination:
1 result(s) displayed (1 - 1):
BizReport | Advertising August 25, 2010
New ad units increase time-spent with Ford brand
A few results have been released by PointRoll, which powered Ford's recent rich media ad campaign. The takeaway? Consumers who saw the expanding and non-expanding video advertising units spent about 40% more time with the ads than traditional industry benchmarks.... >>
Pagination:
Latest Headlines
- Targeting key for digital space
- Study: 1 in 4 fooled into counterfeit buys
- Expert: How social will impact holidays & beyond
- Report: SMBs optimistic about new decade
- Key areas that will change for CS in 2020
- Reports: More people shopping, but more fraud, too
- Top tips for better localized programmatic
- Experts: How to strengthen data strategy for the new year