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BizReport | Ecommerce archives April 11, 2013

7 in 10 U.S. consumers shop with the environment in mind

Many American consumers shop with the environment in mind, according to Cone Communications' 2013 Green Gap Trend Tracker, and believe terms such as "green" or "environmentally-friendly" mean a product has little or no impact on the environment.... >>

BizReport | Ecommerce archives April 12, 2012

Are consumers buying your green claims? Probably not.

New research from Cone Communications reveals that purchase decisions are becoming more and more influenced by a company's social and green claims, but woe betide those who don't uphold those claims. ... >>

BizReport | Ecommerce archives May 31, 2010

Kelkoo: Price main barrier to consumers going green

A recent report from the U.K. found that while sales of "green" products are set to double in Europe by 2015, many shoppers are being put off saving the planet by the high prices demanded.... >>

BizReport | Research archives March 26, 2009

Consumers want virtual stores' operations to be 'green'

For some, online shopping is the epitome of "green" - no drive to the mall, no big power-guzzling store - but behind the scenes there are data centers, warehouses, distribution networks and packaging manufacturers, and these operations are coming under... >>

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