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BizReport | Trends & Ideas archives January 05, 2018

SVOD subscriptions rising but consumer experience suffering

Subscription video on demand (SVOD) subscriber numbers have been steadily rising over the past couple of years, and so have revenues. But, according to new data from IBM Cloud Video (formerly Ustream), the user experience is suffering. ... >>

BizReport | Ecommerce archives January 09, 2017

Digital services boost music, video, games sales

Investment by new digital services like Spotify, Sky, Amazon, Apple Music and Google has resulted in sales of music, video and games running £1bn ahead of where they were just four years ago, according to data compiled by the Entertainment... >>

BizReport | Trends & Ideas archives September 18, 2014

Britain has more female gamers than male

Yet more research has surfaced showing women dominate the gaming environment, a trend that has been growing steadily over the last year or so.... >>

BizReport | Trends & Ideas archives April 28, 2014

Nearly half of gamers are women

The image of gaming is changing when it comes to gender. Long gone is the stereotypical image of a teenage boy holed up in a darkened bedroom as the number of women increases to almost half of all U.S. gamers.... >>

BizReport | Trends & Ideas archives July 06, 2011

Gartner: Gaming spending to move up a level

Spending on games is set to move up a level, predicts Gartner, as consumers splash out on titles to keep them entertained on their mobile devices. ... >>

BizReport | Internet May 30, 2011

Social media is a form of entertainment, say users

More people are using the Internet as a source of entertainment instead of watching television or movies, according to new research, with social media considered a form of entertainment by many.... >>

BizReport | Mobile Marketing October 27, 2009

Moms use iPhone as key shopping tool

Wired women are becoming an increasingly popular demographic for marketers to target as this traditionally slow-to-adopt segment empower themselves with new technology. More recently, mobile marketers have been focusing their attention on a growing segment of this demographic - the... >>

BizReport | Blogs & Content archives June 11, 2009

Harris Interactive looks into GLBT blog preferences

Gay and lesbian Internet users are more likely than heterosexuals to read blogs on line, according to a recent survey by Harris Interactive. ... >>

BizReport | Social Marketing April 07, 2009

Time spent social networking up 93%

American broadband users are spending more time communicating online than they are seeking entertainment, according to a new study from Netpop Research. Or could it be that the boundaries between entertainment and communication are blurring?... >>

BizReport | Social Marketing March 10, 2009

Hitwise: Facebook driving traffic to websites

New traffic data from Hitwise found that, for some websites, Facebook is doing just a good a job as Google at referring traffic - in some cases it's performing better.... >>

BizReport | Mobile Marketing December 03, 2008

Mobile phones take on new roles

One in six mobile users in the U.S. are attached to their mobile phone 'at all times', according to a new study from Knowledge Networks, and that includes when they're at home. ... >>

BizReport | Research archives November 06, 2008

Study uncovers Digital Divas

Women outnumber men on the Internet, so it's no surprise that more and more studies are being conducted into the behavior of women in the digital world. A recent study delved deep to discover a demographic that is gadget-heavy, tech-savvy... >>

BizReport | Research archives August 20, 2008

Most popular young adult sites in UK finance focused

Apparently, it's not all about having fun online. Research among young, British adults reveals that financial management is front of mind when it comes to their reasons for going online. ... >>

BizReport | Research archives January 03, 2008

Americans turn to Internet for entertainment

A recent survey found that many Americans watch television shows online and that many also use their mobile phones for entertainment.... >>

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