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BizReport | Social Marketing February 20, 2017

61% of brand content on Snapchat is video

Snapchat is becoming one of the leading brand engagement channels, according to the latest research from Snaplytics, and the social network's audience isn't limited to the very young. ... >>

BizReport | Loyalty Marketing November 13, 2014

Top 3 tips to implement an engagement-based loyalty strategy

There are two basic types of loyalty programs: transcational programs which focus on driving repeat sales from a single customer and engagement based which focus on rewarding customers for interacting with brands and providing user generated content like reviews.... >>

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