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BizReport | Advertising archives September 23, 2019

Top 3 tips for a strong visual feedback strategy

Brands wanting to improve the quality of communication between themselves and their customer base may want to begin with those little smiley faces. Emojis are popular across generations, and in mobile messaging, email marketing, and social media. But, many businesses... >>

BizReport | Advertising archives September 17, 2019

Expert: How brands can embrace emojis for engagement

There are movies about them, kids text primarily in them, and new studies have shown that emojis can even be good for business. The key, of course, is knowing when - and how - to use emojis effectively with a... >>

BizReport | Advertising archives April 20, 2016

Expert: How to use emojis in marketing

Emojis are becoming common place in most mobile communications between consumers, but should they be used by brands, as well? According to one expert: maybe. ... >>

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