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BizReport | Email Marketing March 04, 2015

Study: Images linked to email success

As advertisers continue to look for new ways to increase engagement with email campaigns, it is important not to forget the images. That's the takeaway from a new report out from Constant Contact. Researchers with the firm looked at how... >>

BizReport | Email Marketing January 04, 2012

Responsys: Email spike to continue for retailers

Throughout the 2011 holidays, Responsys has reported a spike in marketers' email usage. Now, that spike seems to be less a holiday occurance and more a simple resurgence of the medium. In 2011, retailers sent an average of 177 promotional... >>

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