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BizReport | Email Marketing January 19, 2021
Top tips for brands 'going wide' with email
More brands moved back to email as their mail connection point with consumers in 2020 because of the pandemic. People weren't going to physical stores, many worried what sanitizing efforts were in stores, or needed to know how to get... >>
BizReport | Email Marketing March 14, 2018
Emailers need to increase engagement
New data out from Return Path underlines a long-held belief about email marketing: the more subscribers are engaged with email content the less likely messages are to end up in spam/junk folders. ... >>
BizReport | Email Marketing November 23, 2017
Top 3 tips to get your email strategy ready for 2018
Video. Clickable links. Content. Rich images. Finding the right balance in email has never been more difficult, and as email continues to be a heavy-hitter for marketers across demographics, it's important to get the balance right. One expert offers advice... >>
BizReport | Email Marketing December 07, 2016
Email trends to watch for 2017
Email continues to be one of the most-used options for consumers to contact or follow brands, and according to one expert, email newsletters will continue to be hot through 2017. Here are three trends to follow in the email space... >>
BizReport | Email Marketing April 29, 2016
Top 4 tips to succeed at Mother's Day email
Email is expected to be a strong part of retailers' Mother's Day success. One expert offers advice on how brands can make the best impression. ... >>
BizReport | Email Marketing September 01, 2015
Top 4 Tips to Manage Relationship Between Developers, Marketers
According to Forrester Research brands will spend upwards of $3 billion on email marketing services by the end of this decade. While engaging content is crucial, one expert says the biggest challenge could be the brand's management of the development... >>
BizReport | Email Marketing November 21, 2014
Top 3 email tips for the 2014 holidays
No two brands are alike and no two recipients are the same. We're in the age of hyper-personalization--emails should be as unique as the people that read them. Don't assume that what worked in the past will work in the... >>
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