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BizReport | Advertising November 15, 2017

Solid start to 2017 holiday season, how marketers can prep

Adobe has released initial findings for the 2017 holiday shopping season - and if the season continues, marketers will have a merry Christmas, indeed. According to Adobe's data the US Veteran's Day weekend shopping totals topped $1.3 billion, a 9%... >>

BizReport | Ecommerce November 09, 2017

What Amazon's 3rd party discount move means for marketers

Recently, Amazon announced plans to begin offering discounts on items listed in their system from third party sellers. What impact might this have on smaller merchants and marketers? One expert explains. ... >>

BizReport | Ecommerce November 06, 2017

Marketers: Look for ways to engage online this holiday

As the holiday season approaches, forecasts indicate that marketers and merchants need to make an effort to engage digitally. According to Adobe, the online spend will surpass $107 billion, that's a 13% increase YoY. ... >>

BizReport | Mobile Marketing September 29, 2017

More mobile customers going into stores

While many marketers believe mobile consumers are pushing more of their buying activities online, new data out from MocoSpace indicates that, for at least one purchase, mobile consumers are going into stores. That purchase is for mobile phones. ... >>

BizReport | Ecommerce August 24, 2017

Challenges 3rd Party Sellers must address

Ebay, Amazon, Etsy, and many other sites make it easy for third party sellers to make a living. But there are risks to 3rd party selling that merchants must address or face losing their income and business. ... >>

BizReport | Ecommerce August 18, 2017

BTS spend up 6%

Back to School spending is up about 6% YoY, and that could be a good sign for the upcoming holiday shopping season. New data out from Brand Keys notes that thus far BTS spending has topped the $716 per family... >>

BizReport | Ecommerce August 17, 2017

Survey: Product images key to conversion

Skimping on the quality of product images may be killing conversions. That's a key takeaway from Splashlight data, which found that about half of US consumers rank high quality images as key to their purchasing decisions. ... >>

BizReport | Ecommerce August 08, 2017

Reviews key to offline selling

It is no secret that reviews drive the sales of online merchandise, but according to Bazaarvoice, reviews are also pushing offline sales. They looked at the affect reviews are having on back-to-school shopping, and found that for every $1 in... >>

BizReport | Ecommerce August 04, 2017

Why tailoring the online shopping experience is a must

Back-to-school shopping used to mean heading to the mall, but according to the NRF data nearly half (46%) of consumers plan to shop online for their back-to-school needs this year. To survive in the digital age, retailers will need to... >>

BizReport | Ecommerce July 26, 2017

Top 3 tips to better use AI for a better customer experience

The customer experience has never been more important to brands, but there has also never been more in-tune artificial intelligence tools to help create good experiences. Here are three tips to a better use of AI in the CX space.... >>

BizReport | Ecommerce July 25, 2017

Top 3 tips for physical merchants to engage e-shoppers

For a while, online shoppers did a lot of impulse buying, but as the ecommerce space has developed, those impulse buys have lessened and shoppers have begun looking for specific deals on specific items in the online space. However, there... >>

BizReport | Ecommerce July 20, 2017

Challenges for retailers with voice shopping

While voice activated shopping sounds simple enough, this new way of shopping does offer challenges that retailers and merchants need to address. ... >>

BizReport | Ecommerce July 19, 2017

Expert: How voice is changing ecommerce

Cyber assistants have been impacting ecommerce for more than a year now, but that impact was especially seen on Amazon's most recent Prime Day when they offered 100 'Alexa Voice Deals'. These deals included early access to Prime Day deals,... >>

BizReport | Research July 13, 2017

Report: Mass merchants ahead of department stores for back to school

Look for fewer back to school shopping families to hit department stores - at least, put them lower on the list. That, according to new Deloitte data, which indicates that mass merchants now top the list for back to school... >>

BizReport | Ecommerce July 11, 2017

Report: Prime Day shoppers shop around

Look for Amazon Prime Day shoppers to look around off of Amazon's site. That's a key takeaway from new Bazaarvoice research; their report delved into how Prime Day shoppers engaged across the web during the 48 hours surrounding Amazon Prime... >>

BizReport | Ecommerce July 10, 2017

What to expect from Amazon Prime Day shopping

Amazon's annual Prime Day is just around the corner, and promises to have shoppers looking for deals both on Amazon and other digital merchant sites. Criteo's Jaysen Gillespie looked at 2016 Prime Day numbers and found that the total number... >>

BizReport | Ecommerce July 03, 2017

Study: Average retail site-load is 9 seconds

Retail and merchant sites are taking too long to load. That is a key takeaway from new RSR data. Most expert agree that sites should load within 3 seconds or face customers clicking away and losing interest. But, RSR researchers... >>

BizReport | Ecommerce June 27, 2017

Study: Shoppers still want human contact in-store

While much has been written about all-tech stores being the wave of the future, one new study indicates that wave isn't quite here yet. Instead, Euclid Analytics researchers have found that both men and women still want the human touch... >>

BizReport | Ecommerce June 07, 2017

Study: Virtual Assistants pushing ecommerce

While virtual assistants like Apple's Siri, Amazon's Echo, and Google's Home have been shown to impact how all consumers shop, men are the most likely to be influenced by their virtual assistants to make purchases while women are more likely... >>

BizReport | Ecommerce June 06, 2017

Study: Returns process key to customer satisfaction

More shoppers are buying online, trying on at home, and returning products. And, according to Narvar data, the returns process is now key to customer satisfaction - and retention. ... >>

BizReport | Advertising May 24, 2017

Reports: Video key, shoppers want better targeting

Two new reports in the digital space finds video key to getting shoppers to sites, but once on-site, shoppers aren't feeling as if the content is relevant to them. ... >>

BizReport | Ecommerce May 19, 2017

Top 3 tips for cross-channel personalization

Seamless customer experiences, across all channels both online and offline, is key to brands engaging with customer. But, aside from contact information, and past purchases, most organizations don't have deep insights into their customers' behaviors and interests. Here are three... >>

BizReport | Ecommerce May 17, 2017

Study: Relevant recommendations key to conversion

This should come as no surprise to savvy merchants: offering consumers more of what they want, when they want it, is key to increasing conversions. New data out from Jetlore underlines what consumers are looking for online - and relevance... >>

BizReport | Ecommerce May 03, 2017

Reports: Ecommerce key for Mother's Day shoppers

This Mother's Day, look for about one-third to sales to come via digital channels. That's the word from the National Retail Federation, which is forecasting that overall sales for Mother's Day will surpass the $20 billion threshold. ... >>

BizReport | Ecommerce April 26, 2017

In ecommerce, personalization missing the mark

When it comes to personalized experiences in the ecommerce space, retailers have a lot to improve upon. That's the word from new Reflektion data, which found that nearly half (4 in 10) merchants recommend products to shoppers based on their... >>

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