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BizReport | Blogs & Content October 17, 2017

More marketers to invest in content

Look for content to make a resurgence in the digital space. According to 10Fold's new 2017 Content Insights from US Tech Marketing Execs report, not only are brands more focused on content, they're planning hourly content releases. ... >>

BizReport | Advertising November 03, 2016

Top 3 tips to a strong contextual commerce strategy

Contextual Commerce uses all forms of data to inform the customer's user experience in real time. A simple example of this would be WW Grainger changing the user experience, product and even pricing of a customer's site to reflect cleaning... >>

BizReport | Ecommerce June 14, 2016

Expert: How to test website performance

Many SaaS, small business and ecommerce companies test their website for performance issues, but many are not testing for experience. That, according to one expert, is a mistake. Here's are four areas merchants can test for the customer experience. ... >>

BizReport | Ecommerce March 21, 2016

Top tips to create shoppable content

There is a new trend in online content - and it's more social than you might think. Shoppable Content is content created uses blog-style video and written content that consumers can 'shop' while remaining immersed in the experience. ... >>

BizReport | Blogs & Content March 18, 2016

Why brands should invest in shoppable content

Shoppable content is a new way for brands to offer direct links to purchasable items featured in their content. But, according to one expert, many brands are missing out by not including this type of content in their digital space.... >>

BizReport | Blogs & Content December 22, 2015

Expert: Content to go commerce

Look for more content, but maybe not the kind you think, in the new year. That according to an expert who believes content will become more commerce related in 2016. Here are three content predictions to follow starting January 1.... >>

BizReport | Ecommerce December 09, 2014

Top 3 tips for better engagement

Today's marketing landscape is technology-driven built on piles of valuable data. Data is a goldmine for companies - bringing troves of insight about customers that allow companies to market in a whole new way. eClerx offers service solutions aimed at... >>

BizReport | Ecommerce September 04, 2014

Better economy means experience counts

If you think a good customer experience only matters when the economy is in bad shape, think again. A new study points out customer experience is actually more important under a good economy that a struggling one.... >>

BizReport | Blogs & Content April 24, 2014

How to use community Q&A to increase your reach

With Community Q&A a potential shopper can ask any questions and know that the answer is coming from someone who truly knows the product. It's even a great marketing opportunity, because it lets store owners see exactly what product features... >>

BizReport | Blogs & Content July 05, 2013

Top 3 tips to create actionable content

Mobile devices have changed how many people consume content, but these devices are now also changing the way brands and advertisers create ads. One big step is adding interactivity to what used to be a print-only experience. Print advertisers are... >>

BizReport | Ecommerce July 03, 2013

How discovery commerce is empowering shoppers

There is a new kind of commerce out there, and it's happening before shoppers hit either the online or offline storefronts. It's called discovery commerce and houses things like showrooming and window shopping - and it offers new ways for... >>

BizReport | Ecommerce December 05, 2012

Study: Merchants need to offer more online

Over the past week, retailers have seen how consumers are shopping online and mobile differently than in the past. This will bring more merchants into the e-space, but new data out from The Acquity Group suggests just opening an online... >>

BizReport | Ecommerce January 13, 2012

Platform helps shoppers find deals via mobile

With shoppers doing more product research and purchasing online one way they're finding products is through deal sites. One site, Spotzot, scours deal offerings and delivers what it considers the best of the best to interested shoppers.... >>

BizReport | Ecommerce January 03, 2012

Samples still go far with female shoppers

When it comes to engaging female consumers, smart ad money is being spent in social media, but a new report warns brands not to forget the old stand-bys. Specifically free samples and peer reviews. New data from Total Beauty Media... >>

BizReport | Ecommerce August 19, 2011

How one retail site is melding brand, content

With the rush of the holiday shopping season only a few weeks away, etailers the world over are looking for ways to create a more interactive experience for shoppers. Elle Tahari has unveiled their new look, which may give other... >>

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