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BizReport | E-commerce May 12, 2008

Krillion: Shoppers spend 30% of time researching buys

As most e-tailers have discovered, having simple product descriptions on-site is not enough. Today's online shoppers need price comparisons, consumer reviews and product information, which is why many are turning to comparison shopping engines. ... >>

BizReport | E-commerce March 24, 2008

Media Audit: Minorities are shopping more online

Minority groups in America are increasingly turning to the online realm for their shopping. According to a recent report from The Media Audit of the 145 million (surveyed) online shoppers, 58 million are from a minority group. ... >>

BizReport | E-commerce December 03, 2007

comScore: Holiday spending tops $4 billion

The first official shopping week during the 2007 holiday shopping season was a good one for online retailers according to metrics firm comScore. comScore research indicates that online shopping topped $4 billion in revenue for the week of November 26th.... >>

BizReport | E-commerce November 26, 2007

"Black Friday" strong for American e-tailers

Consumers aren't waiting until the last minute to try online shopping this year. According to online metrics firm comScore, e-tailers saw an increase in shoppers - and spending - on Black Friday 2007 compared to Black Friday 2006.... >>

BizReport | E-commerce November 21, 2007

Convenience leads shoppers online

There is another reason e-tailers should make online shopping simple: the consumer. According to a new report from Nielsen//Netratings, shoppers turn to online venues for convenience. If an online retailer makes it simple to buy, then, consumers should return time... >>

BizReport | E-commerce August 22, 2007

Offering in-store pickup could boost e-tailing revenue

A new study from the e-tailing group indicates that online merchants may need to make a few adjustments to their offerings to keep consumers coming back. According to the report, more consumers want to be able to shop online but... >>

BizReport | Research July 30, 2007

Online booksellers benefit from Boomer generation

Used books are big business. Marketers and online retailers looking for more readers need only look into the boomer generation to find both according to a recent study from AbeBooks.com. Their poll revealed that so-called Silver Surfers buy used books... >>

BizReport | E-commerce July 20, 2007

E-tailers hope better technology will raise profits

Tech marketers can look for increased product awareness and spending from online retailers, catalog companies and web stores in the coming months. According to a new survey from Internet Retailer, e-merchants will increase their technology buys to better serve customers.... >>

BizReport | E-commerce July 09, 2007

Online shoppers don't forgive "out of stock" items

Many e-tailers are losing out on sales because items are out of stock. According to a recent study, if a user is turned away from an online store only three times, they likely will not return.... >>

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Social Media Marketing: 12 Essential Tips for Success
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Featured Magazines:

Successful Promotions
Shows you how effective imprinted promotional items can be for any kind of campaign. >>

Direct
Covers every aspect of Direct marketing, including postal and regulatory issues, creative, lists, customer relationship management and database marketing. >>

Featured Research

  • Search Marketing Benchmark Guide 2008
    All new practical, fact-based search marketing data on what works and what doesn’t - essential for search marketing (PPC & SEO) budget planning.