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BizReport | Advertising January 12, 2021
4 Data trends to watch in 2021
Changes to privacy laws, an increase in overall digital usage because of the continuing global pandemic, social media connection. These are just a few of the areas advertisers are looking at to help them connect in 2021. Here are four... >>
BizReport | Advertising archives June 11, 2019
Study: Half of ad spend to be online in 2020
More and more ad dollars are moving online, but according to one report over the next year 'more' will equal half. According to WARC's International Forecast about half of the global ad spend will be spent online in 2020. ... >>
BizReport | Advertising archives February 15, 2019
'Parent' no longer tops targeting lists
Twenty or even ten years ago, most brands targeting according to lifestyle: parents, non-parents, and sometimes grandparents. But with the development of the internet and more interest-based targeting options, the 'parent' target no longer tops the list of targeting options.... >>
BizReport | Advertising archives February 06, 2019
Report: Amazon gaining on Google, Facebook for ad spending
As more ad dollars are pushed online, marketers are looking in an interesting place to spend them: Amazon. The digital retailer currently ranks third for ad spending, behind giants Google and Facebook, but one new report indicates that more ad... >>
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Latest Headlines
- Top 4 ad trends to watch in 2021
- Report: 1/3 of people don't want to return to the office full-time
- Top 3 tips to use performance data to improve campaign optimization
- Top tips for brands 'going wide' with email
- Deloitte: Retail, tech to break out in 2021
- Report: 11 billion hours spent on mobile
- Despite shipping delays, shoppers happy with 2020 holiday season
- Expert: How to improve email connection with shoppers