BizReport : Tags : Tag Results

Tag Results

6 Tag Results

Pagination: 1

6 result(s) displayed (1 - 6):

BizReport | Research May 09, 2008

Quantcast: Demographic search tool beta launch

Media planners looking for websites that match their demographic requirements have another tool at their disposal, thanks to Quantcast’s newly launched free demographic search service.... >>

BizReport | Research August 15, 2007

Is the gamer demographic a good target?

A new report from BIGresearch profiles the gamer demographic, with a few interesting facts that may make the gaming demo a good fit for online marketers. Primarily, that gamers (aged 14+) are more in tune to media - movies, television,... >>

BizReport | Trends & Ideas July 26, 2007

Across the globe, kids want technology

It doesn't matter where they are from, the world's youth love technology. According to a new study from MTV and Microsoft, kids see mobile phones, iPods and handheld devices as status symbols and use them often. However, these kids aren't... >>

BizReport | Research June 01, 2007

Advertisers should target adult singles

According to the 2006 census, there are more than 89 million singles acting as the heads of households for just over 50% of US families. These singles are social, love media and marketers should take note.... >>

BizReport | Research May 04, 2007

New audio and video streaming demographic identified

A new study by Knowledge Networks/SRI profiled users of online audio and video streaming, and came up with a new demographic for online marketers.... >>

BizReport | Research March 23, 2007

Player-per-copy metric required for in-game advertising

The videogame industry, today’s fastest growing entertainment business, has a desirable demographic that is notoriously hard to reach, and offers advertisers unique opportunities for exposure. But what might be needed to boost marketing spend on this channel?... >>

Pagination: 1