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13 result(s) displayed (26 - 38):
Children are increasingly being given access to new mobile technology and mobile apps. But are those apps safe for children to use? In many cases parents aren't made aware of any risks related to the collection, use and sharing of... >>
Predictions abound that online ad spending and ecommerce will each have banner years in 2012, but for those banner years to happen one expert believes a kind of 'truce' needs to happen in the data collection space. By truce, he... >>
Marketers that want to lessen concern among consumers regarding privacy should think like a bank, according to new research from McCann Truth Central. ... >>
Add another way to target and hopefully engage online consumers: connection data. From Motista and available today, a new platform called Motista Consumer Connection gives brands on-demand access to consumer data. Some of the data goes back to 2007, giving... >>
Additions to PointRoll's Partner Program and Open Insights program should give advertisers more versatility in the online ad space. Through these partner programs, PointRoll customers are able to utilize their ad formats and ad serving capabilities even on publisher websites.... >>
Every business wants a better connection to their consumer base. While many rely on generalized web research, the Motista solution offers more specific details for businesses based on specific brands, segments and competing companies. The platform has announced a $4.5... >>
A new release from eXelate may help advertisers retain more control over online campaigns. Called DataLinX, the data management platform is set up to help monitor website latency, offer pixel free integrations - so no cookies are needed - and... >>
Since the FTC's decision to look into data collection methods, a lot of talk has been bandied about regarding the 'right' ways to collect data. For many publishers and advertisers, 'right' simple means transparent, which is what a new release... >>
The information provided to marketers using LucidMedia's demand-side platform (DSP) will soon have much more impact, thanks to new partnerships with the company. eXelate, AlmondNet and BlueKai have all agreed to share information through the DSP, giving marketers much more... >>
Online advertisers and publishers have a new solution for data collection: BlueKai has released a white-label version of its industry leading platform. BlueKai is the largest data auction marketplace in the world, with the addition of a white-label segment, marketers... >>
Hands up all those who take their company's social media feedback and use it to make changes to products or marketing programs? According to new social media survey, there won't be many hands in the air.... >>
Identity protection becomes more important with every year that passes. Many consumers have signed on to stop data collection from behavioral targeting, search engines and other online areas. One search engine has taken note; meta-search platform Ixquick has announced they... >>
Americans are concerned about how their personal information is being used online and the tracking of their online behavior, according to a poll from the Consumer Reports National Research Center. Yet, despite the concern, very few appear to have armed... >>
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- IBM: Mother's Day shopping goes mobile
- Service industry occupations not safe from technology
- How webrooming is taking over ecommerce
- Report: Strong digital presence key to success
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- Mobile the boost loyalty programs need
- British Land: UK retail stores must adapt or die
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