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BizReport | Advertising February 22, 2019

Study: Cambridge Analytica scandal still worrisome

For consumers, the fallout from the Facebook/Cambridge Analytica scandal hasn't stopped, and that means brands cannot forget about data privacy, either. In fact, according to one new report finds that most consumers feel brands and marketers are contacting them in... >>

BizReport | Internet October 24, 2018

Despite concerns, Americans failing to protect online data

Data leaks are a big conversation in the US, with most consumers saying they are concerned about the security of their data within social media, retailer, and even banking institutions. And yet, many of these same Americans haven't updated their... >>

BizReport | Law & Regulation June 29, 2018

Expert: How digital has changed post-GDPR

It's been a month since the European switch-over to GDPR, an effort to protect consumers' identities and data and to allow consumers more say into the type of advertising they see. In the US, many forward-thinking brands also made changes... >>

BizReport | Law & Regulation May 25, 2018

Most businesses to comply with GDPR post-launch

GDPR is here but businesses aren't. That's the word from new data which indicates that despite the long lead-up to the EU's new privacy laws going into effect, many businesses are still not ready. ... >>

BizReport | Law & Regulation May 17, 2018

Expert: What brands can expect from GDPR

The official rollout of Europe's GDPR is only a week away. While most businesses have done what they can to comply with the new privacy and advertising rules, some are still wondering just what the GDPR means for them. We... >>

BizReport | Ecommerce May 07, 2018

Brands: How to make your connection with data providers seamless

Consumers are demanding better data protections. This, in turn, is pushing brands and marketers to increase their data transparency. But, how can marketers create a more seamless connection with third party data providers? We asked Allison Stern of Tubular Labs... >>

BizReport | Advertising May 03, 2018

Expert: Security settings brands should implement now

With news out that while Americans haven't left Facebook in droves after the Cambridge Analytica data scandal, but that these consumers do want enhanced security measures from brands, BizReport asked one digital expert which security settings should be implemented. ... >>

BizReport | Advertising April 30, 2018

Expert: Brands must increase customer privacy

If the Cambridge Analytica/Facebook scandal has taught us anything it is this: that customer data privacy is lacking. That, according to one expert who believes businesses must begin prioritizing customer's privacy. ... >>

BizReport | Social Marketing April 11, 2018

Experts: What the Facebook/Cambridge Analytica issue may mean for digital

With everyone talking about the Facebook/Cambridge Analytica scandal, and what it means for consumers, we thought it would be interesting to find out how it may also impact digital businesses. Here are our experts' thoughts. ... >>

BizReport | Advertising January 29, 2018

Top 5 tips to improve data privacy

With Data Privacy Day on January 28, marketers should be thinking about how they can improve the privacy of their customers' data. Here are five tips. ... >>

BizReport | Email Marketing January 18, 2018

Email preference centers increase consumer trust

Consumers cite email preference centers and clear privacy policies as drivers of trust that brands are handling their data properly, according to new data released by the Direct Marketing Association (DMA UK). ... >>

BizReport | July 20, 2017

UK consumers prepare to exercise new rights under GDPR

Consumers in the UK are preparing to wield their new rights over personal data that will come into effect with the General Data Protection Regulation in May, 2018, according to research commissioned by analytics specialist SAS. ... >>

BizReport | Research May 29, 2017

52% would pay up if computer taken hostage by ransomware

In the wake of the WannaCry outbreak, Carbon Black have released the findings of a large U.S. survey that reveals consumers' response to ransomware. ... >>

BizReport | Internet May 11, 2017

86% of US, UK marketers believe data, data, and more data key to success

It's just a year until the General Data Protection Regulation (GDPR) comes into effect, and new research from BlueVenn suggests that many marketers will need to change their attitude towards customer data collection. ... >>

BizReport | Internet May 10, 2017

Expert: What the data privacy repeal means for people, brands

Just a month ago, Congress voted to repeal a law protecting the privacy of digital customer data, making it possible, in effect, for brands to sell their shoppers' data to other businesses. We asked Greg Portell what this means to... >>

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