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BizReport | Advertising November 14, 2017

Marketers: Messaging apps key to customer engagement

While more shoppers are, indeed, buying more products online, that doesn't mean a good product listing page is all a marketer needs to connect. Messaging apps are gaining in popularity for both marketers, merchants, and shoppers, as they offer ways... >>

BizReport | Ecommerce February 04, 2015

Report: Personal connection tops engagement list

When it comes to engaging consumers a new report indicates it isn't all about mobile websites or a redesigned ecommerce hub. Researchers with SAP have linked engagement with personal experience - specifically personal connection. ... >>

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