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BizReport | Research July 07, 2016

Study: Hispanics tuned in to coupons

When it comes to using coupons, Hispanic shoppers are clued in. That's the takeaway from new Valassis research that found that, while all demographics (90%) are using coupons, 92% of the Hispanic demographic base their purchases on newspaper and digital... >>

BizReport | Ecommerce March 22, 2016

Report: 90% shoppers now using coupons

Age isn't a factor for coupon use any longer. That's one of the key takeaways from the new 2K16 Coupon Intelligence Report, which indicates a majority of consumers from across demographics are now using coupons when they shop. ... >>

BizReport | Mobile Marketing September 04, 2014

Report reveals future rise of e-coupons

Changing consumer purchase behavior will drive the doubling of e-coupons redeemed over the next few years, according to a new report from Juniper Research.... >>

BizReport | Advertising February 03, 2014

Study: Coupons get moms all the time

Coupons - both print and digital - may be more of an influence with women than some brands thought. According to new data nearly all moms are or have been influenced to buy/try new food items because of a coupon.... >>

BizReport | Ecommerce October 10, 2011

Coupons boost positive feelings toward brands, finds study

Do coupons motivate consumers to make a purchase decision? Very much so, according to new research conducted by Forrester Consulting on behalf of WhaleShark Media, and active coupon users are more open to trying new brands, too.... >>

BizReport | Ecommerce September 02, 2011

Redplum: Lottery win would not stop coupon clippers

Even those who had solved all their financial woes with a lottery win would still continue to use coupons, according to the findings of a new survey by deal publisher Redplum.com ... >>

BizReport | Ecommerce August 08, 2011

Survey: Consumers most loyal to regular discounts, not one-offs

Looking ahead to the holiday shopping season, merchants are digging out discounting options - coupons, free shipping, deals of the day. But according to new data from RetailMeNot, most consumers (82%) are more loyal to merchants offering regular discounts, not... >>

BizReport | Research April 05, 2011

Survey finds Americans shopping smarter, not harder

When it comes to saving money, more Americans are turning to coupons to keep some green in their wallets. According to a recent Harris Interactive and Coupons.com survey 95% of Americans are now actively looking for some kind of savings... >>

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