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BizReport | Social Marketing January 24, 2012

Consumers say 15 second ads acceptable

Internet users are well aware that the price they pay for free online content is to be subjected to advertising but, according to a new survey from Poll Position, viewers don't like those ads to last too long.... >>

BizReport | Advertising May 18, 2011

Is CPV a solution for online advertisers?

Earlier this month, Facebook announced plans to include Cost Per View (CPV) to their advertiser options. CPV basically means advertiser pay per view, and that view is obtained by 'paying' consumers to watch ads. Good for the advertiser because they... >>

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